- New
- +SALE+
-
Brands
- Alpa
- B's Grease
- Black & White
- Blue Waltz
- Bone Crusher Hair Pomade
- BROSH
- Brother's Love
- By Elementum
- Captain Fawcett
- Clubman / Ed. Pinaud
- Corleone
- DAX
- Death Grip
- Don Draper
- Firsthand Supply
- Florida Water
- Haslinger
- Hey Joe!
- High Life Pomade
- Hol'Up
- King Brown
- Layrite
- Linetti
- Lockhart´s Authentic
- Lustray
- MG Pomaden
- Murray's
- O´Douds
- Osage Rub
- Pomade-Buch
- PomadeShop
- Prospectors
- RareCraft
- Rehmann's
- Reuzel
- RING
- Royal Crown
- Shear Revival
- Solomon's
- Suavecito
- Sweet Georgia Brown
- Uppercut Deluxe
- Womanizer
- Yardley
- Pomades
- Hair Tonics
- Beard Care
- Shave & Fragrance
- Body Care
- Brushes & Combs
- Merch
Filter products
Manufacturer Navigation
Manufacturer A-Z
Show all
Layrite – Legendary Barbershop Pomades from California
Layrite was founded in 1999 by American master barber Donnie Hawley. The idea was born inside Hawleywood’s Barbershop in Southern California, which became renowned for traditional men’s haircuts, classic shaves and authentic 1940s-inspired barbering culture.
Donnie Hawley wanted an alternative to traditional petroleum-based pomades that were difficult to remove from the hair. The result was a water-soluble pomade with a distinctive promise: “Holds like wax, washes out like gel.”
The brand name originated when a customer remarked that the new pomade was the only product that made his hair “lay right”. From that simple comment, one of the best-known pomade brands in the modern barbershop scene was born.
Water-Based Pomades for Classic Hairstyles
The original Layrite Deluxe Pomade combines medium hold, polished shine and straightforward washout. Superhold Pomade provides additional control for thick or unruly hair, while Supershine Pomade was created for styles requiring a particularly glossy finish.
These pomades are ideal for slick backs, side parts, pompadours and other traditional hairstyles. Their water-soluble formulations set with controlled firmness, can be reactivated with a little water and wash out easily afterwards.
Matte Styles, Texture and Modern Men’s Grooming
Alongside its classic gel pomades, Layrite offers modern styling products such as Natural Matte Cream, Cement Clay, Original Clay and Grooming Spray. They provide texture, natural-looking finishes and different levels of hold and volume.
Shampoos, conditioners, beard care and additional grooming products complete the collection. Every product draws on genuine barbershop experience and is designed to provide reliable performance with straightforward everyday application.
Discover Layrite at PomadeShop and find the ideal pomade or styling product for your individual look.
Manufacturer: Layrite LLC, 930 W. 16th Street, Unit B2, Costa Mesa, CA 92627, USA, layrite.com
Responsible person in the EU: BIORIUS SRL, 14 Avenue Léonard de Vinci, 1300 Wavre, Belgium, www.biorius.com
Average rating of 4.88 out of 5 stars
From the inventors of water-based pomades - from California since 1999 The Layrite Original Pomade is a medium-strength, water-based pomade with a vanilla soda scent that is based on the popular American drink Cream Soda. You don't need any (!) shampoo to wash it out - just water. Simply hold the shower head over your head for a moment. Made in the USA. The Layrite pomade is water-based and gives a reliable and secure hold all day long. The difference to the classic gel is the castor oil it contains. The Layrite Original Pomade gives a first-class, medium-firm hold all day long. It is also easier to wash out than hair gel. It also gives the hair a little more volume after it has settled a little. The pomade gives a light, beautiful and unobtrusive shine. As the Layrite is water-based, it is less suitable for rainy days or sweaty movements, as the hairstyle can quickly fall apart. The Layrite Deluxe Pomade is a medium-firm pomade for a firm hold and a well-groomed, uniform, perfectly fitting hairstyle without looking greasy. The typical gel grooves in the hair are foreign to the Layrite. It is best suited for short or medium-length, thin to normal hair. It is fun to use. to try out all kinds of hairstyles without regrets. Be it slicked back hairstyles in the style of the 1930s and 40s, an Elvis quiff or other popular hairstyles of the 1950s, such as flat top, DA or pomp. It is even perfect for modern hair effects, such as spikes. The Layrite looks like an orange-colored apricot jelly. And when you run your finger through it, it feels like a solid jelly. It smells really delicious like vanilla cookies with apricot jam. You almost want to bite into it. The Layrite Deluxe Pomade is used on dry or wet hair. The manufacturer - Hawleywood's Barbershop - recommends wet the hair with a hair tonic beforehand for the best results. It can also be done without, but then there is much less time for styling, as the pomade sets very quickly. Wash the Layrite Deluxe Pomade out almost automatically, with just water. No shampoo is required. As soon as the hair is dry again, it also seems to have gained some volume. If you still want to clean your hair thoroughly, you can use a shampoo. The pomade is packaged in a sturdy plastic container with an elegantly embossed lid. Made in the USA. Contents: 113,39 g (4 oz) Ingredients: Aqua Ceteareth-25 PEG-7 Glyceril Cocoate Polysorbate 20 Propylene Glycol PEG-7 Hydrogenated Castor Oil PEG-8 Beeswax Perfume PEG-8 Methicone DMDM Hydantoin Methylparaben Coumarin CI 14700 CI 19140
Content: 114 Gramm (€19.25 / 100 Gramm)
Average rating of 4.44 out of 5 stars
Heavy weight waterbased pomade: Holds like a wax, yet washes out like a gel! A gel-pomade that does not dry out in your hair, though it gives a very strong hold thanks to beeswax. The effect is similar to Murray's Superior or DAX Wave & Groom but Layrite washes out with just warm water. Contains some chemicals and the hair feels a bit dry after. But if you use some soft pomade, your hair feels great again. The gel-pomade gets dry quite quickly, but if you ad some water Layrite Superhold gets manageable again. Layrite Superhold is great for thick hair or high hairstyles. Made in USA Packed in a plastic can Content: 4,0 oz. / 113,39 g Ingredients: Aqua Ceteareth-25 PEG-7 Glyceril Cocoate PVP Polysorbate-20 Propylene Glycol PEG-7 Hydrogenated Castor Oil PEG-8 Beeswax Parfum PEG-8 Methicone DMDM Hydantoin Methylparaben Red 4 (CI14700) Yellow 5 (19140)
Content: 120 Gramm (€18.29 / 100 Gramm)
Average rating of 5 out of 5 stars
Layrite Super Shine Cream – Medium Hold and Maximum Shine A high-shine styling cream with medium, flexible hold and an exceptionally glossy finish. Layrite Super Shine Cream combines the elegant finish of a traditional pomade with the easy application of a modern styling cream. Lanolin, lanolin wax and beeswax provide smoothness, control and excellent restylability. Finished with the legendary cream soda fragrance of sweet vanilla and fruity apricot. Made in the USA. Layrite Super Shine Cream is designed for anyone seeking a classic, polished hairstyle with maximum shine. Its smooth formula provides medium hold and reliable control without making the hair feel stiff or immovable. The styling cream is considerably easier to apply than a firm, oil-based pomade. It can be scooped effortlessly from the jar, distributed between the palms and worked evenly through the hair. The hair remains flexible, smooth and easy to comb. This allows the hairstyle to be reshaped throughout the day using a comb or brush. Hold, shine and finish Hold: medium and flexible Shine: very high Finish: sleek, elegant and classic Fragrance: sweet vanilla and fruity apricot Maximum shine with flexible control The defining feature of Layrite Super Shine Cream is its exceptionally high level of shine. Even a small amount gives the hair a visibly polished, elegant finish and enhances classic pomade hairstyles particularly well. When applied sparingly, the hair looks glossy and well groomed without appearing unnecessarily greasy or overloaded. For a more intense wet look, gradually increase the amount applied. The medium hold provides reliable control while preserving the hair’s natural movement. Lanolin, lanolin wax and beeswax support smooth application and flexible styling. Suitable for Layrite Super Shine Cream is particularly suitable for short to medium-length hair and hairstyles where a polished shine is the main priority. It works especially well with normal to thick hair and can also be used to control individual flyaways. Slick backs: for a sleek, glossy and controlled finish Side parts: for clean comb lines and classic shine Pompadours and quiffs: for flexible shape and medium hold Business styles: for a neat and elegantly polished appearance As a shine topper: over a firmer pomade for additional shine Can also be used as a shine topper Super Shine Cream can be used on its own as a styling product or applied as a shine topper over a stronger-hold pomade. First create the desired hairstyle using the firmer pomade, then distribute a very small amount of Super Shine Cream over the surface of the hair. This combines the hold of the base pomade with the exceptionally glossy finish of Super Shine Cream. The cream soda fragrance Layrite Super Shine Cream features the brand’s distinctive cream soda fragrance. Sweet vanilla combines with a fruity apricot note to create a pleasantly nostalgic composition. The fragrance is clearly noticeable during application and remains subtly present in the hair afterwards. Its sweet and creamy character complements the product’s classic pomade styling experience. How to use Scoop a small amount of Super Shine Cream from the jar with your fingertips and rub it thoroughly between your palms. Distribute evenly through dry or slightly damp hair from the roots to the ends. When applied to slightly damp hair, the styling cream distributes especially smoothly and creates a sleek finish with maximum shine. Applying it to dry hair provides greater definition and control. Shape the hair as desired using a comb or brush. For more shine or additional hold, gradually apply more styling cream in small amounts. Washing out Layrite Super Shine Cream washes out more easily than a traditional oil-based pomade. Due to its high content of lanolin and waxes, warm water and shampoo are recommended for complete removal. Presented in a premium plastic jar with an embossed screw-top lid. Made in the USA. Contents: 120 g (4.25 oz.) Ingredients: Lanolin Aqua Ceteareth-25 PEG-7 Hydrogenated Castor Oil Propylene Glycol Dibenzoate Lanolin Wax Caprylic/Capric/Palmitic/Stearic Triglyceride PEG-40 Sorbitan Peroleate VP/VA Copolymer PEG-10 Soy Sterol Cera Alba (Beeswax) Steareth-2 PEG-8 Methicone Hydrogenated Rosin Parfum Phenoxyethanol Caprylyl Glycol Ethylhexylglycerin Hexylene Glycol Methylisothiazolinone Coumarin
Content: 114 Gramm (€21.89 / 100 Gramm)
Average rating of 4.31 out of 5 stars
Layrite Cement Clay – Extra-Strong Hold and a Matte Finish Water-based clay pomade with extra-strong hold, grippy texture and a natural-looking matte finish. Layrite Cement Clay combines the control of a firm matte paste with the flexible restylability of a pomade. Featuring Layrite’s legendary Cream Soda scent with sweet vanilla and warm caramel notes. Made in the USA. Layrite Cement Clay was developed for hairstyles that require particularly strong hold, plenty of texture and minimal shine. It combines the grip of a hair clay with the flexible styling properties of a modern water-based pomade. The firm yet creamy formula spreads evenly through the hair and provides dependable control throughout the day. Unlike styling gels that harden completely, it keeps the hair workable and allows the style to be reshaped with your fingers or a comb whenever required. Layrite was created at Hawleywood’s Barbershop in California and is renowned for uncomplicated styling products with professional performance. Cement Clay is one of the brand’s strongest and most matte styling products. Hold, Shine and Finish Hold: extra strong Shine: low to matte Finish: dry, grippy and natural Scent: Cream Soda with vanilla and caramel notes Extra-Strong Hold for Demanding Hairstyles Layrite Cement Clay provides particularly firm hold, making it suitable for thick, coarse or difficult-to-control hair. It adds structure, definition and lasting stability without creating the glossy appearance associated with traditional pomades. For maximum control, build the hold gradually by applying several small amounts. This makes it easier to define individual sections without overloading the hair with product. Matte Finish and Natural Texture Cement Clay reduces visible shine and creates a matte, natural-looking finish. It gives the hair a dry, grippy texture and makes it appear fuller, more defined and controlled. Despite its powerful hold, the hairstyle remains flexible enough to be adjusted or reshaped during the day. This makes Cement Clay particularly suitable for modern styles that should retain both texture and natural movement. Suitable For Textured crops: for defined strands and a dry finish Quiffs: for plenty of volume and dependable stability Messy styles: for controlled, natural-looking texture Side parts: for a precise shape with reduced shine Business hairstyles: for strong hold and a polished matte finish Thick or unruly hair: for additional control throughout the day Consistency and Application Cement Clay has a firm, creamy consistency and can be scooped easily from the jar with your fingertips. It quickly becomes more pliable between the palms while developing its characteristic grip. For even distribution, begin with a small amount and rub it thoroughly between your hands. Add further small amounts gradually if additional hold or definition is required. The Legendary Cream Soda Scent Layrite Cement Clay features the brand’s unmistakable Cream Soda scent. Sweet vanilla combines with warm, subtly caramelised notes to create a nostalgic fragrance inspired by American cream soda. The fragrance is clearly noticeable immediately after application but gradually becomes more subtle in the hair. Application Remove a small amount with your fingertips and rub it thoroughly between your palms. Work it evenly through the hair from the roots to the ends, then shape the desired style using your fingers, a comb or a brush. For the strongest hold, greatest texture and most matte result, apply Cement Clay to completely dry hair. It spreads more easily through slightly damp hair but produces a softer hold and slightly more shine. For additional volume, blow-dry the hair into shape before applying the product. Add further small amounts of clay as required. Restyling and Washing Out The hairstyle can be reshaped throughout the day using your fingers or a comb. If the product has already set more firmly, a very small amount of water can make restyling easier. Thanks to its water-based formula, Layrite Cement Clay is easier to remove than a traditional oil-based pomade. Due to its high wax content, warm water and shampoo are recommended for thorough removal. Packaged in a white plastic jar with an embossed screw-top lid. Made in the USA. Contents: 113 g (4 oz.) Ingredients: Aqua Lanolin Wax Petrolatum VP/VA Copolymer Cera Alba (Beeswax) Tribehenin Bis-Diglyceryl Polyacyladipate-2 Cetearyl Alcohol Ozokerite Vinyl Caprolactam/VP/Dimethylaminoethyl Methacrylate Copolymer Ceteareth-20 Alcohol Denat. Methyl Gluceth-20 Propylene Glycol Parfum PEG-40 Hydrogenated Castor Oil Triethanolamine PPG-3 Benzyl Ether Myristate Phenoxyethanol Tridecyl Stearate Neopentyl Glycol Dicaprylate/Dicaprate Caprylyl Glycol Tridecyl Trimellitate Disodium EDTA Ethylhexylglycerin Hexylene Glycol Methylisothiazolinone CI 16035 (Red 40) CI 42090 (Blue 1) Coumarin
Content: 113 Gramm (€22.08 / 100 Gramm)
Average rating of 4.5 out of 5 stars
Light- to medium hold matt cream This lightweight shaping cream adds texture with flexile, all day hold for a range of styles from easy andlaid-back to more defined. This is a lightweight, water based shaping cream. It’s very easy to apply and is perfect for those of you seeking a textured yet flexible all-day hold. It’s good for a whole range of styles from easy and laid-back to more defined. The subtle hints of our mild vanilla signature scent throughout the day will remind you of how put together you look, even without a mirror. Packed in a plastic bottle Made in USA Content: 4.25 oz / 120g Ingredients: Aqua C12-15 Alkyl Benzoate Petrolatum Ozokerite Cetearyl Alcohol VP/VA Copolymer Glyceryl Stearate PEG-100 Stearate Copernica Cerifera (Carnauba) Wax Kaolin PEG-10 Soy Sterol PEG-40 Hydrogenated Castor Oil Butylene Glycol Polyisobutene Parfum PEG-150 Distearate Methylisothiazolinone Phenoxyehtanol Caprylyl Glycol Ethylhexyglycerin Hexylene Glycol PEG-2 Stearate Stearic Acid PEG-4 Coumarin
Content: 120 Gramm (€20.79 / 100 Gramm)
Layrite Invigorating Shampoo An energizing shampoo for daily use. With eucalyptus oil, hemp oil, and menthol. Leaves hair clean, fresh, and ready for styling. Made in the USA. Made for hairdressers, by hairdressers. Layrite Daily Shampoo aims to leave your hair feeling clean and soft, ready for styling. The rich lather of Layrite Daily Shampoo is enriched with effective natural eucalyptus and hemp oils to wash away dirt and styling products that can weigh your hair down. Layrite Daily Shampoo leaves hair with protective, natural oils that can help soothe dry, itchy scalps. Its aromatic eucalyptus and menthol scent leaves you feeling fresh and awake. How to use: Apply a small amount to wet hair. Gently work into a lather, leave on for one minute, and then rinse thoroughly. For best results, follow with Layrite Moisturizing Conditioner. Packaged in a beige plastic bottle with a beautiful label and black flip-top cap. Made in the USA (No Dyes) Contents: 300 ml (10 fl. oz.) Ingredients: Aqua Sodium C14-16 Olefin Sulfonate Sodium Laureth Sulfate Cocamidopropyl Betaine Glycereth-26 Cocamidopropylamine Oxide Acrylates Copolymer Cetrimonium Chloride Glycol Distearate Dimethicone Cinnamidopropyltrimonium Chloride Eucalyptus Globulus Leaf Oil Cannabis Sativa Seed Oil Hydrolyzed Vegetable Protein PG-Propyl Silanetriol Polyquaternium-7 Perfume Menthol Menthyl Lactate Hydroxyacetophenone Phenoxyethanol Caprylyl Glycol Ethylhexylglycerin Hexylene Glycol Glycerin
Content: 0.292 Liter (€85.45 / 1 Liter)
Vitamin-Rich Conditioner Conditioner for daily use. With panthenol, vitamins, and menthol fragrance. Leaves hair nourished, moisturized, and manageable. Made in the USA. Made for hairdressers, by hairdressers. Layrite Moisturizing Conditioner moisturizes the scalp and strengthens hair. The powerful combination of vitamins E, A, C, and B5 nourishes and protects hair. For easy, clean rinsing, for healthy-looking hair that's easier to style and won't drag down your hairstyle! Application: Apply a small amount to wet hair after shampooing. Gently massage the conditioner into your hair and scalp. Leave it on for one minute. Then rinse thoroughly. Ready. Packaged in a beige plastic bottle with a beautiful label and black flip-top cap.Made in the USA (No Dyes) Contents: 300 ml (10 fl. oz.) Ingredients: Water/Aqua/Eau Cetyl Alcohol Glycerin Stearyl Alcohol Dicetyldimonium Chloride Methyl Gluceth-10 Cetrimonium Chlorides Hydroxyethylcellulose Polyquaternium-10 Dimethicone Quaternium-91 Cetrimonium Methosulfate Cetearyl Alcohol Panthenol Hydrolyzed Wheat Protein Phospholipids Tocopheryl Acetate Retinyl Palmitate Ascorbyl Palmitate Polyquaternium-7 Fragrance/Perfume Citric Acid Sodium Hydroxide Hydroxyacetophenone Phenoxyethanol Caprylyl Glycol Ethylhexylglycerin Hexylene Glycol Isopropyl Alcohol Sodium Benzoate Salicylic Acid
Content: 0.3 Liter (€83.17 / 1 Liter)
Liquid shaving cream with the popular scent of Layrite products Modern Liquid Shave Cream from Layrite. Lathers easily and enables a smooth and gentle shave. It smells sweetly of vanilla cotton candy, like the popular American drink "Cream Soda." Made in the USA. The Layrite pomades from the world-famous "Hawleywoods Barbershop" in California have already achieved cult status. In addition to the pomades, Layrite is now expanding its range with the Liquid Shave Cream and Aftershave Balm. Both products have the same scent, which is already found throughout the entire Layrite range. Cream soda, the cult drink from the USA, gives Layrite products their unmistakable scent of vanilla and cotton candy. It's the ultimate childhood barbershop experience; once you're infected by the scent, there's no escaping it, and you're instantly addicted. Application: Layrite Liquid Shave Cream is the perfect product for a quick and easy wet shave. Simply moisten the area to be shaved, apply a little Cream Shave, let it soften the hairs briefly, and the gentle and smooth shave can begin. Alternatively, the Liquid Cream Shave can also be worked into a lather with a shaving brush. Simply pour a small amount into a shaving bowl and work it into a lather using a moistened shaving brush in circular motions. Then simply wet the area to be shaved with the lathered Cream Shave, let the hair soak for a moment, and you're ready to shave. The Layrite Liquid Cream Shave is packaged in an ivory plastic tube. Made in the USA Contents: 118 ml Ingredients: Water Sodium Cocoyl Isethionate Cocamidopropyl Betaine Acrylates Copolymer Disodium Laureth Sulfosuccinate Fragrance/Parfum Calendula officinalis Flower Extract Hamamelis Virginiana (Witch Hazel) Extract Quercus Alba Bark Extract Cymbopogon Citratus Extract Symphytum Officinale Flower Extract Achillea millefolium extract Salvia Officinallis (Sage) Leaf Extract Chamomilla Recrutica (Matricaria) Flower Extract Aloe Barbadensis Leaf Juice Rosa Canina Fruit Extract Sodium Hyaluronate Olea Europeae (Olive) Fruit oil Tocopherol Acetate Persea Gratissima (Avocado) Oil Pelargonium Graveolens Flower Oil Cannabis Sative Seed Oil Allantoin PEG-90 Glyceryl Isostearate Stearic Acid Sodium Hydroxide Caprylyl Glycol Glycerin Guar Hydroxypropyltrimonium Chloride Ethylhexylglycerin Hexylene Glycol PEG-45M Laureth-2 Citric Acid Polysorbates 20 Phenoxyethanol Hydroxyacetophenone D-Limonene Linalool Citral Geraniol Citronellol Benzyl benzoate Coumarin Sodium chloride Trisodium Sulfosuccinate Lauryl Alcohol Sodium Carbonate Sodium sulfate BHT Methylchloroisothiazolinone Silicia
Content: 118 Milliliter (€18.60 / 100 Milliliter)