Don Draper Strong Pomade – Classic Oil-Based Pomade with Strong Hold Don Draper Strong Pomade is a traditionally made, oil-based pomade offering strong hold, medium shine and excellent restylability. Petrolatum, microcrystalline wax and particularly hard carnauba wax provide dependable control, while coconut oil and vitamin E complete the classic formula. Ideal for slick backs, side parts, executive contours and pompadours. With a mild, creamy floral fragrance. 100% vegan and made in Germany. Don Draper Strong Pomade was developed in the tradition of classic American pomades from the 1930s through the 1950s. It is designed for men who want dependable hold, elegant shine and a hairstyle that remains flexible and recombable throughout the day instead of becoming hard. Unlike a modern styling gel, its oil-based formula does not dry and harden in the hair. The hairstyle can be rearranged at any time with a comb or brush. Some product will also remain after a mild shampoo, creating the traditional build-up appreciated by enthusiasts of classic pomade styling. Strong Hold without a Rigid Helmet Don Draper Strong Pomade provides strong yet flexible hold. It keeps classic hairstyles under control without making the hair rigid or brittle. Its hold is considerably stronger than that of Don Draper Men’s Pomade, but it should not be confused with an extremely dry heavy-hold wax or a hard-setting styling gel. Users particularly appreciate the pomade for slick backs and other classic combed hairstyles. They report dependable hold throughout the day, comfortable flexibility and the ability to recomb the style whenever required. Even after contact with water, some product can remain in the hair and be reshaped. Very long, heavy or exceptionally thick hair may lose some height as the day progresses. For maximum stability, apply the pomade in several small portions and work it thoroughly from the roots through to the ends. Carnauba Wax for Dependable Control Carnauba wax is one of the hardest natural waxes and gives this pomade much of its firmness. Together with microcrystalline wax, it provides structure, control and the long-lasting flexibility required for classic men’s hairstyles. Petrolatum forms the traditional foundation and keeps the hair flexible. Coconut oil improves smoothness and supports the well-groomed shine, while vitamin E complements the water-free formula. This balanced combination avoids the hard and dry sensation caused by many modern styling products. The hairstyle remains controlled, flexible and fully recombable. Elegant Medium Shine Don Draper Strong Pomade does not create an exaggerated wet-look gloss. Instead, it produces a classic medium shine that makes the hair appear polished and healthy. Applied to slightly damp hair, the shine becomes more pronounced and the hold feels somewhat softer. Applied to completely dry hair, the pomade develops greater grip, stronger hold and a more restrained finish. Mild, Creamy Floral Fragrance Opening the tin reveals a mild, creamy and subtly floral fragrance with a warm sweetness. Some users also notice delicate vanilla-like and spicy nuances. The scent evokes a classic gentleman rather than a loud modern styling product. It remains pleasantly understated and does not compete unnecessarily with an aftershave or cologne. This subtle fragrance is one of the qualities many users appreciate most. Ideal for: Slick backs with a clean, unified shape Side parts and classic parted hairstyles Executive contours and business styles Pompadours and rockabilly quiffs Ducktails and traditional contours Short to medium-length hair Normal, thick or stubborn hair Men who want strong hold with flexible restylability Enthusiasts of traditional oil-based pomades Scooping and Working the Pomade Because it contains carnauba and microcrystalline waxes, the pomade has a firm, dense consistency. Scooping may require a little effort, particularly at lower room temperatures. Use the back of the fingernail or the fingertip to push a small amount from the tin and warm it thoroughly between the palms. Rub the pomade until it becomes soft, even and almost transparent across the hands. Only then should it be applied to the hair. This step makes application considerably easier and prevents isolated pieces of firm product from collecting in the hair. Tip: If the tin is cold, leave it in a warm room for several minutes or carry it briefly in a trouser or jacket pocket. Do not place the pomade on a radiator or expose it to excessive heat. Directions For maximum hold, apply the pomade to completely dry hair. Begin with a small amount and distribute it through the back and sides. Work another small portion into the top section afterwards. Distribute the pomade as evenly as possible from the roots through to the ends. Create the basic shape using the Don Draper Premium Comb. For an especially smooth and unified finish, complete the surface with a Don Draper hairbrush. Several small portions are easier to distribute evenly than one large amount. Add further pomade only to the areas requiring additional hold or control. Easier Application with Hair Tonic For greater softness and easier distribution, apply a small amount of Don Draper Hair Tonic beforehand. The tonic improves manageability and helps the firm pomade spread more evenly. Don Draper Hair Tonic GOLD is particularly suitable for additional conditioning and shine. For lighter, non-greasy preparation and powerful refreshment, choose Don Draper Hair Tonic BLUE or GREEN. As hair tonic can make the strong hold feel smoother and softer, use it sparingly whenever maximum firmness is required. Restylable over Several Days A traditional oil-based pomade does not need to be removed completely every evening. The following morning, it is often sufficient to comb or brush the hair thoroughly and reshape it with slightly damp hands. Add a small amount of Don Draper Hair Tonic or Don Draper Strong Pomade if required. This traditional build-up creates a workable product foundation over several applications, allowing the hairstyle to be refreshed with progressively less new pomade. Washing Out As a traditional oil- and wax-based pomade, Don Draper Strong is water-resistant. It will therefore not wash out completely with water or a single mild shampoo. This persistence is precisely what enables its dependable hold and multi-day restyling. For gradual removal, begin with a regular shampoo. To remove as much product as possible, use a dedicated pomade or deep-cleansing shampoo. Several washes may be necessary depending on the amount applied and the structure of the hair. Anyone who intentionally leaves a light residue in the hair will benefit from an existing styling foundation the next day and usually require only a small quantity of fresh product. The Complete Don Draper Grooming Routine Prepare the hair with a suitable Don Draper Hair Tonic and apply it sparingly. Follow with Don Draper Strong Pomade, shape the hairstyle using the Don Draper Premium Comb and finish the surface with a Don Draper hairbrush. After shaving, complete the classic gentleman’s appearance with a Don Draper After Shave. BLUE offers intense cooling freshness, GREEN provides a green and powdery menthol character, and GOLD delivers a warmer fragrance of orange, woods, musk and powder. Caution For external use only. Avoid contact with the eyes. Do not apply to irritated or broken skin. Discontinue use if irritation occurs. Keep out of reach of children. Presented in a classic metal tin with a screw lid and nostalgic paper band. Traditional oil-based pomade with strong, flexible hold. 100% vegan. Without added preservatives. Made in Germany. Content: 100 ml (3.38 fl. oz.) Ingredients: Petrolatum Microcrystalline Wax Stearic Acid Copernicia Cerifera (Carnauba) Wax Cocos Nucifera (Coconut) Oil Parfum Tocopherol (Vitamin E) Coumarin* Eugenol* Hexyl Cinnamal* Limonene* Linalool* Citral* Citronellol* Benzyl Salicylate* Alpha-Isomethyl Ionone* CI 40800 *Declarable fragrance ingredients.

Don Draper Hair Tonic BLUE – Intensely Cooling Hair Tonic for Scalp and Styling Don Draper Hair Tonic BLUE is a traditional, intensely cooling hair tonic with menthol and eucalyptus oil. It refreshes the scalp, improves manageability and prepares the hair for pomade. Lemon peel oil, lavender and patchouli create the characteristic fragrance of Don Draper After Shave BLUE. Ideal for a daily scalp massage, refreshing an existing hairstyle and use as a pre-styler. Made by ALPA in the Czech Republic. Don Draper Hair Tonic BLUE continues the tradition of cooling American hair tonics. These tonics were once a standard part of men's daily grooming and provided a refreshing conclusion to a haircut in many barbershops. The alcohol-based formula distributes easily, evaporates quickly and leaves no sticky styling film. Hair feels smoother, becomes easier to comb and remains flexible. Intense Scalp Freshness Genuine menthol creates powerful, lasting cooling as soon as the tonic is massaged into the scalp. Eucalyptus oil reinforces its clean freshness. It is especially enjoyable in the morning, after exercise or on warm summer days. Pre-Styler and Pomade Refresher Used as a pre-styler, Hair Tonic BLUE helps distribute oil- and water-based pomades more evenly. Existing pomade residue becomes more workable, allowing the hairstyle to be rearranged the following morning with a small amount of tonic. For stronger hold, apply a Don Draper Pomade afterwards. Establish the basic shape with a Don Draper Premium Comb, then use a Don Draper Hairbrush to distribute the product evenly and create a polished finish. The Fragrance Menthol and eucalyptus dominate initially. Lavender, citrus peel, aromatic herbs, patchouli and warm woods then begin to emerge. The fragrance shares the character of Don Draper After Shave BLUE. The Complete Don Draper BLUE Routine Begin with Don Draper Body Wash BLUE to cleanse body and hair while menthol provides invigorating freshness. Massage Hair Tonic BLUE into the scalp and hair afterwards, then add a Don Draper Pomade for stronger hold. Following the shave, Don Draper After Shave BLUE completes the coordinated routine with the same aromatic woody fragrance and characteristic freshness. A Sweet Georgia Brown Alternative For less cooling but greater conditioning, natural shine and a warm historic fragrance, choose Sweet Georgia Brown Hair Tonic. Its iconic scent of rose, lavender, cinnamon, clove, citrus peel, pine and vanilla pairs especially well with classic Sweet Georgia Brown Pomades. Directions Apply a small amount directly to the scalp or dispense it into the palms first. Massage thoroughly into the hair and scalp, then shape with a comb or brush. For a traditional hair-tonic massage, work it into the scalp with the fingertips for approximately one minute. Follow with a Don Draper Pomade if greater hold is required. Caution For external use only. Avoid contact with the eyes. Do not apply to damaged or severely irritated scalp. Flammable: Keep away from flames and heat sources. Keep out of reach of children. Presented in a high-quality glass bottle with a screw cap. Made by ALPA in the Czech Republic. Without added preservatives. Content: 500 ml (16.9 fl. oz.) Ingredients: Aqua Alcohol Denat. Menthol PEG-40 Hydrogenated Castor Oil Parfum Eucalyptus Globulus Oil Sodium Sulfate Limonene Linalool Citrus Limon Peel Oil Linalyl Acetate Pinene Coumarin Alpha-Isomethyl Ionone Hexamethylindanopyran Dimethyl Phenethyl Acetate Hydroxycitronellal Geraniol Lavandula Oil / Extract Citronellol Terpineol Pogostemon Cablin Oil Tetramethyl Acetyloctahydronaphthalenes Hexyl Cinnamal CI 42090

Don Draper Hair Tonic GREEN 500 ml – Ice-Cold Menthol Hair Tonic for Hair and Scalp Don Draper Hair Tonic GREEN is an intensely cooling hair tonic inspired by American men’s grooming of the 1930s to 1950s. Genuine menthol and eucalyptus oil provide a powerful, long-lasting refreshing sensation, while the tonic improves manageability and prepares the hair for pomade. With lemon peel oil, lavender and patchouli, plus the distinctive fragrance of Don Draper After Shave GREEN. Presented in a high-quality 500 ml glass bottle. During the 1920s to 1950s, hair tonic was as essential to a gentleman’s grooming routine as aftershave, a comb and pomade. It was massaged into the scalp each morning to refresh the hair and prepare it for styling. In American barbershops, a thorough hair-tonic scalp massage was often the finishing ritual after a haircut. Don Draper Hair Tonic GREEN continues this tradition with an exceptionally intense cooling sensation. Genuine menthol and eucalyptus oil create a powerful, long-lasting effect immediately after application. At the same time, the hair becomes easier to comb, feels refreshed and is perfectly prepared for styling with a classic pomade. An Ice-Cold Burst of Freshness Strongly cooling hair tonics were once known as “ice water” because of their distinctive sensation on the scalp. Don Draper Hair Tonic GREEN recreates precisely this experience: as soon as it is massaged into the scalp, the menthol develops a powerful, invigorating coolness that remains pleasantly noticeable. Eucalyptus oil intensifies the fresh impression and gives the application its unmistakable character. It is especially invigorating early in the morning, after exercise or during hot summer weather. The intensity can vary according to the amount applied and individual sensitivity. Those unfamiliar with strongly mentholated hair tonics should begin with a small amount. Improved Manageability and Light Control Don Draper Hair Tonic GREEN not only refreshes the scalp but also makes the hair easier to comb and supports relaxed, natural shaping. It dries quickly, does not make the hair sticky and leaves no heavy or oily film. Used on its own, it is suitable for uncomplicated hairstyles requiring very light control. The hair remains movable and can be rearranged throughout the day with a comb or hairbrush. Ideal as a Pre-Styler Before Pomade As a traditional pre-styler, Don Draper Hair Tonic GREEN prepares the hair for oil- or water-based pomades. It improves manageability, helps the pomade spread more evenly and supports clean, controlled styling. For a classic slickback, side part or pompadour, follow with Don Draper Men’s Pomade. For thick, unruly hair or particularly strong control, choose Don Draper Pomade Strong. Use the Don Draper Premium Comb to section and shape the hairstyle precisely. A Don Draper hairbrush distributes the Hair Tonic and pomade evenly, smooths stray hairs and creates the classic finished appearance. The Distinctive GREEN Fragrance The fragrance matches the characteristic Don Draper After Shave GREEN. Immediately after application, menthol and eucalyptus dominate with a powerful, almost icy freshness. Lemon peel, lavender and aromatic green notes then begin to emerge. Patchouli, soft powdery nuances and warm aromatic accents add depth as the fragrance develops. The result is clean, well-groomed and distinctly masculine, with the confident character of American men’s grooming from the 1930s and 1940s. Benefits at a Glance Intense and long-lasting cooling sensation With genuine menthol and eucalyptus oil Refreshes the hair and scalp Improves manageability Provides very light, flexible control Dries quickly without making the hair sticky Leaves no heavy or oily film Ideal as a pre-styler before pomade Suitable for refreshing existing pomade hairstyles With lemon peel oil, lavender and patchouli Distinctive Don Draper After Shave GREEN fragrance Large and economical 500 ml glass bottle Directions Apply a small amount directly to the scalp or dispense it into the palms first. Massage thoroughly into the scalp and hair. Allow the Hair Tonic to settle briefly and enjoy the intense menthol freshness. Shape the hair with the fingers, a Don Draper comb or a Don Draper hairbrush. For stronger hold, follow with a Don Draper pomade and distribute it evenly through the hair. An existing pomade hairstyle can be refreshed and restyled the following morning with a small amount of Hair Tonic GREEN or Don Draper pomade. The Traditional 60-Second Ritual For an authentic grooming ritual, distribute the Hair Tonic evenly over the scalp and through the hair. Massage the scalp firmly but comfortably with the fingertips for approximately 50 seconds. Spend the remaining ten seconds shaping the hair with a comb and brush. The massage distributes the tonic evenly and allows its cooling effect to develop fully. It also prepares the hair for subsequent styling. Barbershop Tip Traditional barbers placed a warm, damp towel over the head before performing the hair-tonic massage. The tonic was then worked thoroughly into the scalp before the hairstyle was finished with a comb and hairbrush. Because of the intense menthol and eucalyptus effect, remove the warm towel before applying the tonic. Never apply the product near the eyes. The Matching Don Draper GREEN Grooming Routine Begin with Don Draper Body Wash GREEN. This cooling 2-in-1 body wash and shampoo cleanses the body and hair while introducing the characteristic fragrance of the GREEN collection. After showering, massage the Hair Tonic into the hair and scalp, then complete the hairstyle with a Don Draper pomade, comb and hairbrush. Following the shave, Don Draper After Shave GREEN completes the routine with intense menthol freshness and the matching fragrance. For a fresher aromatic and woody fragrance, choose Don Draper Hair Tonic BLUE. For lighter, oil-free care and silky shine, try Don Draper Hair Tonic YELLOW. The richer Don Draper Hair Tonic GOLD provides additional smoothness and a warm fragrance of orange, sage, sandalwood and musk. For a less intensely cooling alternative with one of the most iconic scents in pomade and grooming history, choose Sweet Georgia Brown Hair Tonic. Pair it with a Sweet Georgia Brown Pomade for an authentic 1930s-inspired styling ritual. High-Quality 500 ml Glass Bottle Don Draper Hair Tonic GREEN is presented in a high-quality, nostalgically styled glass bottle with a screw cap and practical pourer. The generous 500 ml size is especially economical and ideal both for regular home use and professional barbershops. Caution For external use only. Due to the high menthol and eucalyptus content, avoid contact with the eyes and mucous membranes. If the product enters the eyes, rinse immediately and thoroughly with clean water. Do not apply to irritated or damaged skin. Wash hands after use. Keep out of reach of children. Presented in a high-quality 500 ml glass bottle with a screw cap and practical pourer. Manufactured by ALPA, established in 1913, in the Czech Republic. Without added preservatives. Content: 500 ml (16.9 fl. oz.) Ingredients: Aqua Alcohol Denat. Menthol PEG-40 Hydrogenated Castor Oil Parfum Eucalyptus Globulus Oil Sodium Sulfate Citronellol Limonene Benzyl Benzoate Linalool Coumarin Vanillin Lavandula Oil / Extract Pinene Linalyl Acetate Pogostemon Cablin Oil Citrus Limon Peel Oil Terpineol Hexamethylindanopyran Geraniol Geranyl Acetate Camphor CI 19140 CI 42090

Sweet Georgia Brown Hair Tonic – Classic Hair Tonic with One of Grooming History’s Most Legendary Fragrances A classic hair tonic featuring the iconic Sweet Georgia Brown fragrance that has captivated generations of pomade enthusiasts since 1934. Its exceptionally complex composition of rose, lavender, spices, citrus, vanilla and a warm, subtly resinous base has become one of the most legendary fragrances in international pomade and grooming history. The tonic refreshes the hair and scalp, improves manageability and provides natural shine with very light, flexible control. With glycerin, Coconut Oil Esters, creatine, allantoin and menthol. Made in the Czech Republic, EU, using the original fragrance oil produced in the USA. Some fragrances are simply pleasant. Others become the unmistakable signature of an entire era. The Sweet Georgia Brown fragrance unquestionably belongs to the second category. Since its introduction in 1934, it has represented glossy pomade styles, impeccable grooming and the incomparable character of classic American grooming products. Sweet Georgia Brown Hair Tonic brings this iconic fragrance back in the form of a traditional hair tonic. It combines the distinctive scent experience with a modern formula that refreshes the hair and scalp, improves manageability and leaves the hair feeling smooth with a naturally polished shine. A Fragrance Legend Since 1934 Sweet Georgia Brown formed part of the range created by the Valmor Products Company, founded in Chicago in 1926. Valmor produced skin creams, hair products, perfumes, powders, hair colours and pomades. Regardless of the product category, however, fragrance was almost always at the heart of the Valmor experience. During the 1920s, 1930s and 1940s, a richly fragranced grooming product was far more than a minor cosmetic detail. It could convey luxury, modernity, confidence and impeccable personal presentation. Valmor understood this better than almost any other manufacturer and gave its products unusually distinctive fragrance compositions. Of the numerous fragrances created by the company, Sweet Georgia Brown became the great favourite. Officially registered in 1934, it developed into the signature and most recognisable element of the product line. Customers returned to it generation after generation—not only because of the styling performance of its famous pomades, but particularly because of this unmistakable aroma. One of the Most Legendary Fragrances in the Pomade World Sweet Georgia Brown is not a simple blend of only a handful of notes. It is an exceptionally intricate perfume composition comprising almost 100 individual components. At its heart are Damask rose, lavender, cinnamon, clove, lemon peel, pine and vanilla, set against a warm, lightly powdery, spicy and subtly resinous base. The result is warm and floral, yet spicy, elegant and richly dimensional. The gentle sweetness of rose and vanilla meets aromatic lavender, lively citrus and traditional spices. Pine and warm resinous accords provide structure and give the fragrance its unmistakable historical character. Although the composition includes soft and floral facets, it smells distinctive, polished and classically masculine in the hair. It does not resemble a generic modern fragrance. Instead, it possesses a recognisable signature and a genuine sense of history. A Fragrance with Irresistible Presence During the 1980s, Sweet Georgia Brown became an insider favourite within the rock ’n’ roll scene. Contemporary enthusiasts recall US soldiers stationed in Germany arriving at concerts with gleaming quiffs styled with Sweet Georgia Brown pomade. Even before people knew which product they were using, its distinctive, impeccably groomed fragrance attracted attention—and frequently considerable admiration. Sweet Georgia Brown retains that special presence today. Its aroma is noticeable and full of character without smelling ordinary. It conveys warmth, elegance and confidence while standing apart from the often interchangeable fresh scents found in modern hair products. Made with the Original Fragrance Oil from the USA This Hair Tonic uses the original Sweet Georgia Brown fragrance oil made in the United States. At approximately 3%, the fragrance concentration is exceptionally generous for a hair tonic. The product can therefore be appreciated not only as part of a grooming routine, but almost as a refined fragrance for the hair. The scent is clearly noticeable immediately after application and then develops harmoniously in the hair. Its warm, powdery and spicy facets remain present for many hours, revealing themselves gently whenever the hair moves or catches a passing breeze. Refreshment, Care and Very Light Control Sweet Georgia Brown Hair Tonic is far more than scented water. It refreshes the hair and scalp, improves manageability and gives the hair a smooth, well-groomed appearance with natural shine. The control is deliberately very light and flexible. It does not harden the hair, create a sticky film or prevent restyling. The hair can be rearranged at any time with a comb, brush or fingers. This makes the tonic ideal for relaxed, natural hairstyles, refreshing an existing style and preparing the hair for a traditional pomade. The menthol provides only a subtle sense of freshness. This is not an intensely cooling “ice water” tonic; its principal qualities are its fragrance, smooth hair feel and traditional grooming ritual. Selected Conditioning Ingredients Glycerin supports a smooth hair feel and helps dry-looking hair appear more conditioned. Coconut Oil Esters provide softness and natural, elegant shine without leaving a heavy layer of oil. Creatine complements the modern hair-care formula and supports a strong, well-conditioned appearance. Allantoin is known for its soothing properties and complements the scalp-care formula. Menthol creates a pleasant, restrained sensation of freshness during the massage. A Traditional Hair Tonic Rather Than a Modern Grooming Tonic Sweet Georgia Brown Hair Tonic was deliberately developed in the tradition of classic hair tonics. Unlike many modern grooming tonics, it contains no PVP or acrylate styling polymers designed to set or harden the hair. Instead, it focuses on the qualities for which a traditional hair tonic has been appreciated for generations: a conditioned hair feel, improved manageability, natural shine, an invigorating scalp massage and an exceptional fragrance. The product is also free from silicones and parabens. Ideal for Devotees of the original Sweet Georgia Brown fragrance Enthusiasts of classic pomades and traditional men’s grooming Refreshing the hair and scalp every day Naturally polished hairstyles with very light control Preparing the hair for oil- or water-based pomades Refreshing a pomade style the following morning Traditional barbershop hair-tonic massages Anyone seeking a warm, spicy and unmistakable fragrance Directions Dispense a small amount into the palms or apply it directly to the scalp. Massage thoroughly through the hair and over the scalp, then shape the hair with a comb or brush. In towel-dried hair, the tonic improves smoothness and prepares the hair for subsequent styling. In dry hair, it is excellent for refreshing a style, adding natural shine and rearranging hair that has already been styled. Because of its generous fragrance concentration, begin with a modest amount and add more if required. The Traditional Barbershop Ritual For an especially authentic experience, place a warm, damp and thoroughly wrung-out towel over the head for one or two minutes. The comfortable warmth helps create a relaxing preparation for the scalp massage. Massage Sweet Georgia Brown Hair Tonic carefully into the scalp using the fingertips. Arrange the hair with a comb and finish with a natural-bristle hairbrush. The fragrance unfolds particularly vividly during the massage, transforming everyday hair care into a classic grooming ritual. The Complete Sweet Georgia Brown Grooming Routine For stronger hold, follow with a Sweet Georgia Brown Pomade. The Hair Tonic improves manageability and makes it easier to distribute the pomade evenly. Their fragrances also complement one another, creating a particularly harmonious and longer-lasting Sweet Georgia Brown experience. The following morning, refresh and reshape the hairstyle with a small amount of Hair Tonic. For thorough cleansing, use Sweet Georgia Brown Cocoanut Oil Shampoo to prepare the hair and scalp for the next application. Caution For external use only. Avoid contact with the eyes. If the product enters the eyes, rinse thoroughly with clean water. Do not apply to irritated or damaged skin. Keep out of reach of children. Presented in a premium 500 ml glass bottle. Made in the Czech Republic, EU. Original Sweet Georgia Brown fragrance oil made in the USA. Free from silicones, parabens, acrylates and PVP polymers. Content: 500 ml (16.9 fl. oz.) Ingredients (INCI): Alcohol Denat. Aqua (Water) Parfum (Fragrance) Glycerin Coconut Oil Esters PEG-40 Hydrogenated Castor Oil Creatine Allantoin Menthol Sodium Sulfate Terpineol* Linalool* Vanillin* Cinnamyl Alcohol* Benzyl Benzoate* Coumarin* Limonene* Cinnamal* Benzyl Alcohol* CI 15985 CI 19140 CI 28440 CI 73015 CI 14720 *Naturally occurring components of the fragrance oil.

Sweet Georgia Brown Cocoanut Oil Shampoo – The Legendary Coconut Oil Shampoo with a Conditioning Effect Since 1936 A conditioning shampoo inspired by the golden age of American barbershops. Sweet Georgia Brown Cocoanut Oil Shampoo first appeared in 1936 and remained part of the Valmor range for decades. This modern revival combines mild sugar- and amino-acid-based cleansing agents with emulsified coconut oil derivatives to leave the hair clean, smooth and naturally shiny. Featuring one of the most legendary fragrances in pomade and grooming history—warm, gently sweet, spicy and lightly powdery, but expressly not coconut-scented. Free from silicones and parabens. Made in the Czech Republic in accordance with EU standards. After an absence of more than 40 years, an extraordinary piece of American hair-care history has returned. Sweet Georgia Brown Cocoanut Oil Shampoo was first offered in 1936 by the celebrated Valmor Products Company of Chicago. Alongside Sweet Georgia Brown Hair Dressing Pomade, it became one of the company’s most popular products. The shampoo appears in historical Valmor catalogues from the 1930s through the 1960s and even in the company’s final catalogue from 1981. Following the sale of Valmor to R. H. Cosmetics of New York in 1984, it disappeared from the market. The historic classic is now available once again—with a modern, exceptionally mild formula, the legendary Sweet Georgia Brown fragrance and a faithful reproduction of its iconic 1936 label. A Classic for Women and Men The historical Sweet Georgia Brown Cocoanut Oil Shampoo was already marketed to both women and men. Today’s revival is likewise suitable for almost every hair type and for anyone seeking gentle cleansing, a smooth hair feel and an exceptional fragrance in one product. The shampoo was deliberately not developed as an aggressive degreasing product. Instead, it cleanses the hair and scalp thoroughly without unnecessarily stripping away their natural oils and moisture. This makes it an excellent choice for regular washing and for hair that feels dry, dull or difficult to comb after frequent styling. The Iconic Sweet Georgia Brown Fragrance—Not a Coconut Scent The name may initially suggest otherwise, but Sweet Georgia Brown Cocoanut Oil Shampoo does not smell of coconut. The name refers to the conditioning coconut oil derivatives in the formula and to the product’s historical 1936 identity. Instead of a tropical coconut aroma, the shampoo carries the unmistakable Sweet Georgia Brown fragrance. Known since 1934, this composition has become one of the most legendary and significant fragrances in international pomade and grooming history. The fragrance combines Damask rose, lavender, lemon peel, cinnamon, clove, pine and vanilla with a warm, lightly powdery and subtly resinous base. It is gently sweet and floral, yet spicy, elegant and richly dimensional. Although it includes soft floral facets, it creates a polished, distinctive and classically masculine impression in the hair. The warm fragrance unfolds as the shampoo lathers, transforming an everyday wash into a nostalgic grooming ritual. After rinsing, it remains pleasantly and subtly noticeable in the hair. Why Is It Spelled “Cocoanut”? The word “Cocoanut” does not refer to a different type of nut and has nothing to do with cocoa. It is an older American spelling of the modern word “coconut” that remained in use in the United States during the first half of the twentieth century. Because the present label faithfully recreates the historical 1936 design, the original spelling has also been retained. It is a deliberate and authentic detail of the product’s heritage. Gentle Cleansing with Sugar- and Amino-Acid-Based Surfactants The formula uses two high-quality, mild cleansing agents: Decyl Glucoside and Sodium Cocoyl Glutamate. They remove dirt, perspiration, excess sebum and light to moderate styling residue without unnecessarily drying the hair. Decyl Glucoside is an exceptionally mild sugar-based surfactant well suited to gentle, regular cleansing. Sodium Cocoyl Glutamate is an amino-acid-based surfactant valued for its mild character and the pleasantly soft feel it leaves on the skin and hair. During application, the shampoo creates a creamy lather that distributes easily and rinses away thoroughly. After washing, the hair feels clean and conditioned rather than rough, squeaky or excessively stripped. Emulsified Coconut Oil Derivatives Instead of Heavy Pure Oil The historical product was described as an “Emulsified Cocoanut Oil Shampoo.” Emulsified means that the conditioning components derived from coconut oil are finely and stably incorporated into the formula. They are not present as a heavy layer of pure oil that would be difficult to rinse away and could leave the hair greasy or weighed down. In the modern formula, Coconut Oil Glycereth-8 Esters provide this conditioning action. They support a soft, smooth hair feel, improve manageability and help control frizz and flyaways without leaving behind a heavy greasy film. Glyceryl Oleate, glycerin and vitamin E complement the conditioning formula. After washing, the hair falls more softly, displays a natural shine and remains pleasantly mobile. The result is a light conditioning effect without the use of silicones. How the Hair Feels After Washing During testing, the result was described as smoother, less frizzy and softer falling hair. It feels conditioned and easier to comb while remaining light and free from unnecessary weight. This balanced result is particularly welcome after using pomade, clay or other styling products. The hair is cleansed but retains sufficient smoothness to be styled again easily with Hair Tonic or pomade. Key Ingredients Coconut Oil Glycereth-8 Esters: Emulsified coconut oil derivatives that support softness, manageability and natural shine. Decyl Glucoside: A mild sugar-based surfactant for the gentle cleansing of the hair and scalp. Sodium Cocoyl Glutamate: An amino-acid-based surfactant that provides a pleasantly mild skin and hair feel. Glycerin: Supports the moisture balance and helps prevent the hair from feeling excessively dry. Glyceryl Oleate: A replenishing conditioning ingredient that contributes to a soft, smooth finish. Tocopherol and Tocopheryl Acetate: Forms of vitamin E that complement the conditioning formula. Benefits at a Glance Revival of the historical Valmor Cocoanut Oil Shampoo from 1936 Available again after an absence of more than 40 years Featuring the legendary Sweet Georgia Brown fragrance dating back to 1934 Warm, gently sweet, spicy and lightly powdery scent Expressly does not smell of coconut Gentle cleansing with sugar- and amino-acid-based surfactants With conditioning, emulsified coconut oil derivatives Light conditioning effect without silicones Improves smoothness and manageability Helps control frizz and flyaways Provides natural shine without a heavy greasy film Suitable for women, men and almost every hair type Ideal for regular hair washing Removes light to moderate styling residue Free from silicones and parabens Not an Aggressive Degreasing Shampoo Sweet Georgia Brown Cocoanut Oil Shampoo was deliberately formulated as a mild, conditioning shampoo rather than a strongly stripping deep cleanser. It is suitable for regular hair washing and removes everyday impurities together with light to moderate residue from pomade and other styling products. For heavier residue or several accumulated layers of firm oil-based pomade, a second wash is recommended. Particularly stubborn pomade build-up may additionally require a dedicated degreasing or clarifying shampoo. Directions Wet the hair thoroughly with warm water. Dispense a small amount of shampoo into the palms and massage it evenly through the hair and over the scalp until a creamy lather develops. Rinse carefully with clean water. For heavier styling residue, massage in and rinse out the first application. Follow with a second, smaller amount, lather again and rinse thoroughly. The historical label recommended using the shampoo once or twice per week. Thanks to its modern, mild formula, it may also be used regularly according to the hair type, styling routine and individual requirements. The Complete Sweet Georgia Brown Grooming Routine After washing, massage a small amount of Sweet Georgia Brown Hair Tonic through the hair and over the scalp. It improves manageability, provides very light control and intensifies the iconic fragrance. For a classic hairstyle, follow with a Sweet Georgia Brown Pomade and shape the hair using a comb or brush. The Shampoo, Hair Tonic and Pomade complement one another to create a complete Sweet Georgia Brown grooming ritual. The Historical Label by Charles C. Dawson A particularly notable feature is the faithfully reproduced 1936 front label. Its design is based on the work of Charles C. Dawson, an important African American artist and graphic designer of his era and one of the defining creative figures behind Valmor’s visual identity. Dawson’s style was richly coloured, bold and highly stylised. His use of vivid colours, iconic figures and an immediately recognisable visual language anticipated design elements that would later be associated with Pop Art. The couple pictured inside the opened coconut became one of the best-known images in the historic product range. Today’s packaging preserves this extraordinary design, making the Shampoo a genuine visual as well as functional piece of American grooming history. Frequently Asked Questions Does the Shampoo smell of coconut? No. The name refers to the conditioning coconut oil derivatives and the historical product name. The Shampoo carries the warm, spicy, lightly powdery and floral Sweet Georgia Brown fragrance. Is it a shampoo and conditioner in one? The formula combines mild cleansing with conditioning coconut oil derivatives, Glyceryl Oleate, glycerin and vitamin E. This creates a smoother, more manageable hair feel with a gentle conditioning effect. Particularly dry, long or severely damaged hair may still benefit from a separate conditioner. Does the Shampoo contain silicones? No. Sweet Georgia Brown Cocoanut Oil Shampoo is silicone-free. Emulsified coconut oil derivatives and Glyceryl Oleate provide smoothness instead. Does the Shampoo contain parabens? No. The formula contains no parabens. Sodium Benzoate and Potassium Sorbate are used as preservatives. Is it suitable for daily washing? Its mild surfactants permit regular use. The ideal washing frequency nevertheless depends on the individual hair type, scalp and amount of styling product used. Does it remove oil-based pomades? It removes light to moderate pomade residue effectively. Firm oil-based pomades or several days of accumulated product may require a second wash or a dedicated clarifying shampoo. Caution For external use only. Avoid contact with the eyes. If the product enters the eyes, rinse immediately and thoroughly with clean water. Discontinue use if irritation occurs. Keep out of reach of children. Historical revival of Sweet Georgia Brown Cocoanut Oil Shampoo from 1936. With a faithfully reproduced historical front label. Suitable for women and men. Made in the Czech Republic, EU. Free from silicones and parabens. Content: 250 ml (8.45 fl. oz.) Ingredients (INCI): Aqua (Water) Decyl Glucoside Sodium Cocoyl Glutamate Glycerin Coconut Oil Glycereth-8 Esters Parfum (Fragrance) Polysorbate 20 Xanthan Gum Citric Acid Sodium Chloride Coco-Glucoside Glyceryl Oleate Sodium Benzoate Potassium Sorbate Tocopheryl Acetate Tocopherol Hydrogenated Palm Glycerides Citrate Sodium Sulfate Terpineol* Linalool* Vanillin* Cinnamyl Alcohol* Benzyl Benzoate* Coumarin* Limonene* CI 15985 CI 19140 CI 28440 CI 73015 CI 14720 *Naturally occurring components of the fragrance oil.

Black & White Pomade – The Cult Pomade from Memphis Since 1922 A true rock ’n’ roll legend: Black & White Genuine Pluko Hair Dressing Pomade has been delivering a medium, flexible hold, classic shine and its unmistakable scent of coconut, jasmine and warm summer days since 1922. The traditional cult pomade from Memphis, Tennessee. Made in the USA. Black & White Genuine Pluko Hair Dressing Pomade is one of the best-known traditional pomades in American grooming culture. Its history dates back to 1922, meaning this iconic pomade celebrated its 100th anniversary in 2022. Its roots lie in Memphis, Tennessee – a city synonymous with blues, rock ’n’ roll and American music history. The smooth formula, classic shine and characteristic fragrance are perfectly suited to the iconic men’s hairstyles of the 1940s and 1950s. Medium, Flexible Hold Black & White Pomade provides a medium, flexible hold. It reliably controls the hairstyle without hardening or making the hair feel rigid. Because the pomade does not set firm, the hair remains flexible throughout the day and can be restyled at any time with a comb or hairbrush. The hold can be increased gradually by applying several small amounts. Classic Shine and Smooth Hair The traditional oil- and wax-based formula gives the hair a natural to medium pomade shine. The finish looks polished and classic without appearing excessively wet or greasy. The pomade smooths flyaways, improves combability and helps create an even shape. Its well-balanced consistency makes it suitable for both beginners and experienced enthusiasts of traditional pomades. Ideal for Classic Men’s Hairstyles Black & White Genuine Pluko Hair Dressing Pomade is particularly suitable for: Pompadours and rockabilly quiffs Slick backs and side parts Executive contours Classic tapered styles Polished business hairstyles Short to medium-length hair Normal, thick or slightly unruly hair Consistency and Styling The white pomade has a pleasantly smooth, slightly waxy consistency. It is easy to scoop from the container and quickly softens between the palms. It distributes evenly through the hair without excessive resistance. Even a small amount provides control and shine, while additional product can be applied gradually to thicker or longer hair. The Legendary Scent The fragrance is an essential part of this pomade’s unmistakable character. Powdery notes of coconut and jasmine combine to create a warm, nostalgic composition reminiscent of summer days, the sea and classic men’s grooming. The scent remains pleasantly noticeable in the hair and emphasises the authentic vintage character of Black & White Pomade. Application Scoop out a small amount of pomade with your fingertips and rub it between your palms until it becomes soft and smooth. Distribute it evenly through dry or slightly damp hair, working from the roots to the ends. Shape the desired hairstyle with a comb or hairbrush. Applying the pomade to slightly damp hair makes it particularly easy to distribute and creates a stronger shine. For greater hold and a more natural finish, apply it to dry hair. Washout and Buildup As a traditional oil-based pomade, Black & White is water-resistant and cannot be completely removed with water alone. A good shampoo is recommended for thorough cleansing. Depending on the amount applied, several washes may be required. Many pomade enthusiasts use the remaining buildup as a styling foundation the following day. A little water, hair tonic or a small additional amount of pomade is often enough to refresh the hairstyle. Generous 200 g Container With 200 g of product, Black & White contains considerably more than many modern pomades. As only a small amount is required for each application, it is exceptionally economical to use. An American pomade legend since 1922. Packaged in a plastic container with a screw-top lid. Made in the USA. Free from added colourants and preservatives. Contents: 200 g Ingredients: Petrolatum Synthetic Wax Zinc Oxide Amyl Cinnamal Citral Citronellol Geraniol Hydroxycitronellal Linalool Limonene Parfum Featured in INSTYLE Men In October 2010, INSTYLE Men recommended Black & White Pomade for modern, upright short hairstyles. A small amount can be used to shape top hair measuring at least five centimetres upwards with the fingers, creating a quick style suitable for both the office and an evening out.

DAX Neat Waves – Medium-Hold Pomade with Maximum Shine Classic oil-based pomade with medium hold, high shine and excellent combability. DAX Neat Waves is particularly suitable for waves, curls, slick backs, side parts and traditional barber styles. Lanolin and mineral oil help leave the hair feeling soft and smooth while providing flexible control. With a mild, nostalgic barbershop scent. Made in the USA. DAX Neat Waves combines the essential qualities of a traditional barber pomade: dependable medium hold, intense shine and lasting restylability. Its smooth, slightly grippy consistency is easier to apply than particularly firm wax pomades. The hair remains flexible throughout the day and can be reshaped at any time using your fingers, a comb or a brush. Hold, Shine and Finish Hold: medium Shine: high to maximum Finish: classic, smooth and flexible Scent: mild, warm and nostalgic Medium Hold and Flexible Control DAX Neat Waves provides a well-balanced medium hold. The pomade binds individual hairs together, controls flyaways and stabilises the hairstyle without making the hair stiff. Its hold is suitable for both polished everyday hairstyles and classic pomade styles. Control can be increased gradually by applying several small amounts of product. Maximum Shine for Classic Styles The special strength of DAX Neat Waves lies in its intense shine. It gives the hair a classic, visibly glossy finish that is ideal for elegant barber styles and traditional wet looks. Applied to dry hair, the result appears slightly more natural. In slightly damp or towel-dried hair, the pomade spreads particularly easily and produces its most intense shine. Suitable For Waves and curls: for defining and controlling the natural hair pattern Slick backs: for smoothly combed hair with high shine Side parts: for clean lines and classic elegance Pompadours: for moderate volume and flexible stability Executive contours: for traditional barber styles with a clean silhouette Business styles: for a polished, glossy finish Curly or coarse hair: for greater control and suppleness Ideal for Waves and Curls DAX Neat Waves was developed especially for polished waves and defined hair patterns. Its oil-based formula groups curls and waves together, visibly reduces frizz and gives the hair a smooth, glossy surface. The flexible hold preserves the hair’s natural movement. Waves and curls can be rearranged at any time using your fingers or a comb. Lanolin and Mineral Oil Lanolin helps leave the hair feeling soft and smooth while supporting moisture retention. Mineral oil smooths the hair’s surface, adds shine and supports the definition of waves and curls. The rich formula is particularly suitable for hair that appears dry, coarse or unruly. It should be applied sparingly to fine hair to avoid unnecessarily weighing down the hairstyle. Consistency and Application The light-golden pomade has a smooth, slightly tough consistency. It can be scooped from the tin with little effort and quickly becomes soft when rubbed between the palms. For even application, begin with a small amount and rub it thoroughly between your hands. Work it through the hair from the roots to the ends, adding further small amounts gradually if required. The Scent The fragrance has a mild and nostalgic barbershop character. Warm, subtly sweet and delicate citrus nuances give it a classic, polished quality. The scent remains pleasantly understated in the hair and combines easily with an aftershave or fragrance. Application Remove a small amount from the tin with your fingertip and rub it thoroughly between your palms. Work it evenly through dry or slightly damp hair. Shape the desired hairstyle with a comb or hairbrush. Gradually add further small amounts if stronger hold or more intense shine is required. For particularly smooth and even hairstyles, a boar-bristle hairbrush is recommended. It helps distribute the pomade evenly through the hair and smooth down flyaways. Restyling and Buildup Because DAX Neat Waves never hardens, the hairstyle can be recombed or reshaped at any time. A little water or a few splashes of hair tonic are often sufficient to refresh the style the following day. A light amount of remaining product can deliberately be left in the hair as buildup and used as a styling foundation over the following days. Washing Out As a traditional oil-based pomade, DAX Neat Waves cannot be removed completely with water alone. Due to its smooth consistency, however, it can be washed out more easily than particularly firm wax pomades. Depending on the amount applied, your hair type and the level of buildup, one or more washes with a thoroughly cleansing shampoo may be required. Packaged in a classic metal tin. Made in the USA. Free from colourants and added preservatives. Contents: 99 g (3.5 oz.) Ingredients: Petrolatum (Vaseline) Parfum (Fragrance) Mineral Oil Lanolin Benzyl Benzoate Coumarin Geraniol Linalool Limonene