Reuzel Clay Matte Pomade – Medium Hold and a Naturally Matte Finish Water-based clay pomade with a medium, flexible hold and naturally matte finish. Its creamy formula adds texture and definition, remains restylable throughout the day and washes out easily. Finished with a mild mint chocolate scent. Made in the USA. Reuzel Clay Matte Pomade was developed with the cult barbers of Schorem in Rotterdam. It combines the easy application of a creamy hair paste with the flexible control of a traditional pomade and the dry finish of a modern hair clay. The beige styling cream is effortless to scoop from the tin, quickly spreads between the palms and distributes evenly through the hair. The result is a natural, textured style without unwanted shine. Medium Hold and Flexible Control Reuzel Clay Matte Pomade provides a medium, flexible hold. It gives the hairstyle reliable shape and definition without making the hair hard or rigid. The style remains relaxed and can be refreshed at any time with your fingers or a comb. The product can be applied gradually for additional hold. A small amount is sufficient for natural everyday hairstyles, while adding more product creates greater control and stronger texture. Naturally Matte Finish The included kaolin clay absorbs excess shine and gives the hair a naturally matte finish. The style looks well groomed and textured without appearing dry, dull or overloaded with product. Beeswax and mineral oil support flexible styling, while aloe vera and extracts of witch hazel, rosemary, nettle and horsetail complement the creamy formula. Ideal for Natural and Textured Hairstyles Reuzel Clay Matte Pomade is particularly suitable for: Textured crops and modern short hairstyles Relaxed quiffs and matte pompadours Side parts with a natural finish Messy styles and out-of-bed looks Modern business hairstyles Adding texture and definition to fine or normal hair Consistency and Scent The pomade has a soft, creamy consistency and can be scooped out with virtually no resistance. It quickly becomes smooth between the palms and can then be distributed evenly through the hair. The pleasantly mild scent combines fresh mint with a smooth chocolate note. It remains subtle in the hair, making the pomade ideal for everyday use. Application Scoop out a small amount of pomade and rub it thoroughly between your palms. Distribute it evenly through dry or slightly damp hair, then shape the desired hairstyle with your fingers, a comb or a hairbrush. For the strongest hold and most matte finish, apply the pomade to dry hair. Using it in slightly damp hair makes the product particularly easy to distribute and creates a more relaxed style with slightly less hold. Washout Thanks to its water-based formula, Reuzel Clay Matte Pomade washes out considerably more easily than traditional oil-based pomades. Warm water removes a large proportion of the product, while a mild shampoo is recommended for complete cleansing. The Packaging The flat beige and blue metal tin features nostalgic ornamental details and Reuzel's famous pig illustration. The motif refers to the history of pomade: the Dutch word “reuzel” means lard, which was once used as a base for traditional hair pomades. Packaged in a flat beige and blue metal tin with a screw-top lid. Made in the USA. Contents: 95 g Ingredients: Aqua Cera Alba (Beeswax) Tribehenin Cetyl Alcohol Stearyl Alcohol Bis-Diglyceryl Polyacyladipate-2 Paraffinum Liquidum (Mineral Oil) Octylacrylamide/Acrylates/Butylaminoethyl Methacrylate Copolymer PEG-40 Hydrogenated Castor Oil Sodium Polyacryloyldimethyl Taurate Kaolin Ceteareth-25 Caprylic/Capric Triglyceride Hamamelis Virginiana (Witch Hazel) Leaf Extract Rosmarinus Officinalis (Rosemary) Leaf Extract Urtica Dioica (Nettle) Extract Equisetum Arvense Extract Aloe Barbadensis (Aloe Vera) Leaf Juice Tocopheryl Acetate (Vitamin E) Hydrolyzed Quinoa Fragrance (Parfum) Phenoxyethanol Caprylyl Glycol Sorbic Acid Aminomethyl Propanol Caramel Hydrogenated Polydecene Trideceth-10 Benzyl Benzoate Limonene

Layrite Cement Clay – Extra-Strong Hold and a Matte Finish Water-based clay pomade with extra-strong hold, grippy texture and a natural-looking matte finish. Layrite Cement Clay combines the control of a firm matte paste with the flexible restylability of a pomade. Featuring Layrite’s legendary Cream Soda scent with sweet vanilla and warm caramel notes. Made in the USA. Layrite Cement Clay was developed for hairstyles that require particularly strong hold, plenty of texture and minimal shine. It combines the grip of a hair clay with the flexible styling properties of a modern water-based pomade. The firm yet creamy formula spreads evenly through the hair and provides dependable control throughout the day. Unlike styling gels that harden completely, it keeps the hair workable and allows the style to be reshaped with your fingers or a comb whenever required. Layrite was created at Hawleywood’s Barbershop in California and is renowned for uncomplicated styling products with professional performance. Cement Clay is one of the brand’s strongest and most matte styling products. Hold, Shine and Finish Hold: extra strong Shine: low to matte Finish: dry, grippy and natural Scent: Cream Soda with vanilla and caramel notes Extra-Strong Hold for Demanding Hairstyles Layrite Cement Clay provides particularly firm hold, making it suitable for thick, coarse or difficult-to-control hair. It adds structure, definition and lasting stability without creating the glossy appearance associated with traditional pomades. For maximum control, build the hold gradually by applying several small amounts. This makes it easier to define individual sections without overloading the hair with product. Matte Finish and Natural Texture Cement Clay reduces visible shine and creates a matte, natural-looking finish. It gives the hair a dry, grippy texture and makes it appear fuller, more defined and controlled. Despite its powerful hold, the hairstyle remains flexible enough to be adjusted or reshaped during the day. This makes Cement Clay particularly suitable for modern styles that should retain both texture and natural movement. Suitable For Textured crops: for defined strands and a dry finish Quiffs: for plenty of volume and dependable stability Messy styles: for controlled, natural-looking texture Side parts: for a precise shape with reduced shine Business hairstyles: for strong hold and a polished matte finish Thick or unruly hair: for additional control throughout the day Consistency and Application Cement Clay has a firm, creamy consistency and can be scooped easily from the jar with your fingertips. It quickly becomes more pliable between the palms while developing its characteristic grip. For even distribution, begin with a small amount and rub it thoroughly between your hands. Add further small amounts gradually if additional hold or definition is required. The Legendary Cream Soda Scent Layrite Cement Clay features the brand’s unmistakable Cream Soda scent. Sweet vanilla combines with warm, subtly caramelised notes to create a nostalgic fragrance inspired by American cream soda. The fragrance is clearly noticeable immediately after application but gradually becomes more subtle in the hair. Application Remove a small amount with your fingertips and rub it thoroughly between your palms. Work it evenly through the hair from the roots to the ends, then shape the desired style using your fingers, a comb or a brush. For the strongest hold, greatest texture and most matte result, apply Cement Clay to completely dry hair. It spreads more easily through slightly damp hair but produces a softer hold and slightly more shine. For additional volume, blow-dry the hair into shape before applying the product. Add further small amounts of clay as required. Restyling and Washing Out The hairstyle can be reshaped throughout the day using your fingers or a comb. If the product has already set more firmly, a very small amount of water can make restyling easier. Thanks to its water-based formula, Layrite Cement Clay is easier to remove than a traditional oil-based pomade. Due to its high wax content, warm water and shampoo are recommended for thorough removal. Packaged in a white plastic jar with an embossed screw-top lid. Made in the USA. Contents: 113 g (4 oz.) Ingredients: Aqua Lanolin Wax Petrolatum VP/VA Copolymer Cera Alba (Beeswax) Tribehenin Bis-Diglyceryl Polyacyladipate-2 Cetearyl Alcohol Ozokerite Vinyl Caprolactam/VP/Dimethylaminoethyl Methacrylate Copolymer Ceteareth-20 Alcohol Denat. Methyl Gluceth-20 Propylene Glycol Parfum PEG-40 Hydrogenated Castor Oil Triethanolamine PPG-3 Benzyl Ether Myristate Phenoxyethanol Tridecyl Stearate Neopentyl Glycol Dicaprylate/Dicaprate Caprylyl Glycol Tridecyl Trimellitate Disodium EDTA Ethylhexylglycerin Hexylene Glycol Methylisothiazolinone CI 16035 (Red 40) CI 42090 (Blue 1) Coumarin

Great medium-firm clay with good ingredients and a completely matte look. Great for messy and textured styles Its creamy consistency makes it very easy to remove and distribute through the hair. Offers great hold, especially for short hair - all day long - with a matte, fairly quick-drying finish that gets softer over time. When worked in, it becomes grippy and a little harder to comb through, making it ideal for messy and finger styles. Can even be used as a pre-styler. Perfect for thin hair too. With a masculine, aromatic scent of oud, smoke, sage and cocoa. Handmade in Poland. The By Elementum Deserto (Latin for "desert") Matte Clay is more than just a styling product - it is an indispensable tool that shapes any hairstyle and holds it all day long. With the strongest hold in the By Elementum collection, Deserto guarantees that every hairstyle can withstand even the toughest challenges, while the matte finish gives a natural look. Less waxy and less firm in consistency than Elementum Terra. However, Elementum Terra and Deserto are similar in terms of the basic recipe and hold. Deserto's special formula combines nourishing ingredients such as shea butter, which intensively moisturizes the hair, and beeswax, which forms a protective layer to keep the hairstyle in shape for a long time. Kaolin clay provides additional texture and volume, while at the same time optimally caring for the hair. By Elementum Deserto is aimed at men who do not compromise on their look and are looking for products that offer long-lasting, flexible hold and care. The clay is free from parabens, sulfates and silicones, making it a healthy choice for hair and the environment. The scent of Deserto is a mysterious, masculine blend of cocoa, dried pepper and agarwood that remains subtly noticeable all day and captures the wild beauty of the desert. Application For best results, apply to dry hair and style as desired. Add more product if needed for extra hold. Packaged in a screw-top tin and cardboard box Made in Poland (No dyes, parabens, sulfates or silicones) Contents: 3.5 fl.oz (100 ml) Ingredients: Aqua Cera Alba (Beeswax) Kaolin Clay Green Clay (IIlite, Kaolin, Montmorillonite) Copernicia Cerifera Cera (Carnauba wax) Butyrospermum Parkii (Shea Butter) Cetyl Alcohol Sodium Chloride Ceteareth 20 Glycerin Parfum Phenoxyethanol and Ethylhexylglycerin Polysorbate 80 Limonene Linalool Pinene Benzyl Salicylate >

Don Draper Hair Tonic GREEN 500 ml – Ice-Cold Menthol Hair Tonic for Hair and Scalp Don Draper Hair Tonic GREEN is an intensely cooling hair tonic inspired by American men’s grooming of the 1930s to 1950s. Genuine menthol and eucalyptus oil provide a powerful, long-lasting refreshing sensation, while the tonic improves manageability and prepares the hair for pomade. With lemon peel oil, lavender and patchouli, plus the distinctive fragrance of Don Draper After Shave GREEN. Presented in a high-quality 500 ml glass bottle. During the 1920s to 1950s, hair tonic was as essential to a gentleman’s grooming routine as aftershave, a comb and pomade. It was massaged into the scalp each morning to refresh the hair and prepare it for styling. In American barbershops, a thorough hair-tonic scalp massage was often the finishing ritual after a haircut. Don Draper Hair Tonic GREEN continues this tradition with an exceptionally intense cooling sensation. Genuine menthol and eucalyptus oil create a powerful, long-lasting effect immediately after application. At the same time, the hair becomes easier to comb, feels refreshed and is perfectly prepared for styling with a classic pomade. An Ice-Cold Burst of Freshness Strongly cooling hair tonics were once known as “ice water” because of their distinctive sensation on the scalp. Don Draper Hair Tonic GREEN recreates precisely this experience: as soon as it is massaged into the scalp, the menthol develops a powerful, invigorating coolness that remains pleasantly noticeable. Eucalyptus oil intensifies the fresh impression and gives the application its unmistakable character. It is especially invigorating early in the morning, after exercise or during hot summer weather. The intensity can vary according to the amount applied and individual sensitivity. Those unfamiliar with strongly mentholated hair tonics should begin with a small amount. Improved Manageability and Light Control Don Draper Hair Tonic GREEN not only refreshes the scalp but also makes the hair easier to comb and supports relaxed, natural shaping. It dries quickly, does not make the hair sticky and leaves no heavy or oily film. Used on its own, it is suitable for uncomplicated hairstyles requiring very light control. The hair remains movable and can be rearranged throughout the day with a comb or hairbrush. Ideal as a Pre-Styler Before Pomade As a traditional pre-styler, Don Draper Hair Tonic GREEN prepares the hair for oil- or water-based pomades. It improves manageability, helps the pomade spread more evenly and supports clean, controlled styling. For a classic slickback, side part or pompadour, follow with Don Draper Men’s Pomade. For thick, unruly hair or particularly strong control, choose Don Draper Pomade Strong. Use the Don Draper Premium Comb to section and shape the hairstyle precisely. A Don Draper hairbrush distributes the Hair Tonic and pomade evenly, smooths stray hairs and creates the classic finished appearance. The Distinctive GREEN Fragrance The fragrance matches the characteristic Don Draper After Shave GREEN. Immediately after application, menthol and eucalyptus dominate with a powerful, almost icy freshness. Lemon peel, lavender and aromatic green notes then begin to emerge. Patchouli, soft powdery nuances and warm aromatic accents add depth as the fragrance develops. The result is clean, well-groomed and distinctly masculine, with the confident character of American men’s grooming from the 1930s and 1940s. Benefits at a Glance Intense and long-lasting cooling sensation With genuine menthol and eucalyptus oil Refreshes the hair and scalp Improves manageability Provides very light, flexible control Dries quickly without making the hair sticky Leaves no heavy or oily film Ideal as a pre-styler before pomade Suitable for refreshing existing pomade hairstyles With lemon peel oil, lavender and patchouli Distinctive Don Draper After Shave GREEN fragrance Large and economical 500 ml glass bottle Directions Apply a small amount directly to the scalp or dispense it into the palms first. Massage thoroughly into the scalp and hair. Allow the Hair Tonic to settle briefly and enjoy the intense menthol freshness. Shape the hair with the fingers, a Don Draper comb or a Don Draper hairbrush. For stronger hold, follow with a Don Draper pomade and distribute it evenly through the hair. An existing pomade hairstyle can be refreshed and restyled the following morning with a small amount of Hair Tonic GREEN or Don Draper pomade. The Traditional 60-Second Ritual For an authentic grooming ritual, distribute the Hair Tonic evenly over the scalp and through the hair. Massage the scalp firmly but comfortably with the fingertips for approximately 50 seconds. Spend the remaining ten seconds shaping the hair with a comb and brush. The massage distributes the tonic evenly and allows its cooling effect to develop fully. It also prepares the hair for subsequent styling. Barbershop Tip Traditional barbers placed a warm, damp towel over the head before performing the hair-tonic massage. The tonic was then worked thoroughly into the scalp before the hairstyle was finished with a comb and hairbrush. Because of the intense menthol and eucalyptus effect, remove the warm towel before applying the tonic. Never apply the product near the eyes. The Matching Don Draper GREEN Grooming Routine Begin with Don Draper Body Wash GREEN. This cooling 2-in-1 body wash and shampoo cleanses the body and hair while introducing the characteristic fragrance of the GREEN collection. After showering, massage the Hair Tonic into the hair and scalp, then complete the hairstyle with a Don Draper pomade, comb and hairbrush. Following the shave, Don Draper After Shave GREEN completes the routine with intense menthol freshness and the matching fragrance. For a fresher aromatic and woody fragrance, choose Don Draper Hair Tonic BLUE. For lighter, oil-free care and silky shine, try Don Draper Hair Tonic YELLOW. The richer Don Draper Hair Tonic GOLD provides additional smoothness and a warm fragrance of orange, sage, sandalwood and musk. For a less intensely cooling alternative with one of the most iconic scents in pomade and grooming history, choose Sweet Georgia Brown Hair Tonic. Pair it with a Sweet Georgia Brown Pomade for an authentic 1930s-inspired styling ritual. High-Quality 500 ml Glass Bottle Don Draper Hair Tonic GREEN is presented in a high-quality, nostalgically styled glass bottle with a screw cap and practical pourer. The generous 500 ml size is especially economical and ideal both for regular home use and professional barbershops. Caution For external use only. Due to the high menthol and eucalyptus content, avoid contact with the eyes and mucous membranes. If the product enters the eyes, rinse immediately and thoroughly with clean water. Do not apply to irritated or damaged skin. Wash hands after use. Keep out of reach of children. Presented in a high-quality 500 ml glass bottle with a screw cap and practical pourer. Manufactured by ALPA, established in 1913, in the Czech Republic. Without added preservatives. Content: 500 ml (16.9 fl. oz.) Ingredients: Aqua Alcohol Denat. Menthol PEG-40 Hydrogenated Castor Oil Parfum Eucalyptus Globulus Oil Sodium Sulfate Citronellol Limonene Benzyl Benzoate Linalool Coumarin Vanillin Lavandula Oil / Extract Pinene Linalyl Acetate Pogostemon Cablin Oil Citrus Limon Peel Oil Terpineol Hexamethylindanopyran Geraniol Geranyl Acetate Camphor CI 19140 CI 42090

Don Draper Hair Tonic BLUE – Intensely Cooling Hair Tonic for Scalp and Styling Don Draper Hair Tonic BLUE is a traditional, intensely cooling hair tonic with menthol and eucalyptus oil. It refreshes the scalp, improves manageability and prepares the hair for pomade. Lemon peel oil, lavender and patchouli create the characteristic fragrance of Don Draper After Shave BLUE. Ideal for a daily scalp massage, refreshing an existing hairstyle and use as a pre-styler. Made by ALPA in the Czech Republic. Don Draper Hair Tonic BLUE continues the tradition of cooling American hair tonics. These tonics were once a standard part of men's daily grooming and provided a refreshing conclusion to a haircut in many barbershops. The alcohol-based formula distributes easily, evaporates quickly and leaves no sticky styling film. Hair feels smoother, becomes easier to comb and remains flexible. Intense Scalp Freshness Genuine menthol creates powerful, lasting cooling as soon as the tonic is massaged into the scalp. Eucalyptus oil reinforces its clean freshness. It is especially enjoyable in the morning, after exercise or on warm summer days. Pre-Styler and Pomade Refresher Used as a pre-styler, Hair Tonic BLUE helps distribute oil- and water-based pomades more evenly. Existing pomade residue becomes more workable, allowing the hairstyle to be rearranged the following morning with a small amount of tonic. For stronger hold, apply a Don Draper Pomade afterwards. Establish the basic shape with a Don Draper Premium Comb, then use a Don Draper Hairbrush to distribute the product evenly and create a polished finish. The Fragrance Menthol and eucalyptus dominate initially. Lavender, citrus peel, aromatic herbs, patchouli and warm woods then begin to emerge. The fragrance shares the character of Don Draper After Shave BLUE. The Complete Don Draper BLUE Routine Begin with Don Draper Body Wash BLUE to cleanse body and hair while menthol provides invigorating freshness. Massage Hair Tonic BLUE into the scalp and hair afterwards, then add a Don Draper Pomade for stronger hold. Following the shave, Don Draper After Shave BLUE completes the coordinated routine with the same aromatic woody fragrance and characteristic freshness. A Sweet Georgia Brown Alternative For less cooling but greater conditioning, natural shine and a warm historic fragrance, choose Sweet Georgia Brown Hair Tonic. Its iconic scent of rose, lavender, cinnamon, clove, citrus peel, pine and vanilla pairs especially well with classic Sweet Georgia Brown Pomades. Directions Apply a small amount directly to the scalp or dispense it into the palms first. Massage thoroughly into the hair and scalp, then shape with a comb or brush. For a traditional hair-tonic massage, work it into the scalp with the fingertips for approximately one minute. Follow with a Don Draper Pomade if greater hold is required. Caution For external use only. Avoid contact with the eyes. Do not apply to damaged or severely irritated scalp. Flammable: Keep away from flames and heat sources. Keep out of reach of children. Presented in a high-quality glass bottle with a screw cap. Made by ALPA in the Czech Republic. Without added preservatives. Content: 500 ml (16.9 fl. oz.) Ingredients: Aqua Alcohol Denat. Menthol PEG-40 Hydrogenated Castor Oil Parfum Eucalyptus Globulus Oil Sodium Sulfate Limonene Linalool Citrus Limon Peel Oil Linalyl Acetate Pinene Coumarin Alpha-Isomethyl Ionone Hexamethylindanopyran Dimethyl Phenethyl Acetate Hydroxycitronellal Geraniol Lavandula Oil / Extract Citronellol Terpineol Pogostemon Cablin Oil Tetramethyl Acetyloctahydronaphthalenes Hexyl Cinnamal CI 42090

Sweet Georgia Brown Cocoanut Oil Shampoo – The Legendary Coconut Oil Shampoo with a Conditioning Effect Since 1936 A conditioning shampoo inspired by the golden age of American barbershops. Sweet Georgia Brown Cocoanut Oil Shampoo first appeared in 1936 and remained part of the Valmor range for decades. This modern revival combines mild sugar- and amino-acid-based cleansing agents with emulsified coconut oil derivatives to leave the hair clean, smooth and naturally shiny. Featuring one of the most legendary fragrances in pomade and grooming history—warm, gently sweet, spicy and lightly powdery, but expressly not coconut-scented. Free from silicones and parabens. Made in the Czech Republic in accordance with EU standards. After an absence of more than 40 years, an extraordinary piece of American hair-care history has returned. Sweet Georgia Brown Cocoanut Oil Shampoo was first offered in 1936 by the celebrated Valmor Products Company of Chicago. Alongside Sweet Georgia Brown Hair Dressing Pomade, it became one of the company’s most popular products. The shampoo appears in historical Valmor catalogues from the 1930s through the 1960s and even in the company’s final catalogue from 1981. Following the sale of Valmor to R. H. Cosmetics of New York in 1984, it disappeared from the market. The historic classic is now available once again—with a modern, exceptionally mild formula, the legendary Sweet Georgia Brown fragrance and a faithful reproduction of its iconic 1936 label. A Classic for Women and Men The historical Sweet Georgia Brown Cocoanut Oil Shampoo was already marketed to both women and men. Today’s revival is likewise suitable for almost every hair type and for anyone seeking gentle cleansing, a smooth hair feel and an exceptional fragrance in one product. The shampoo was deliberately not developed as an aggressive degreasing product. Instead, it cleanses the hair and scalp thoroughly without unnecessarily stripping away their natural oils and moisture. This makes it an excellent choice for regular washing and for hair that feels dry, dull or difficult to comb after frequent styling. The Iconic Sweet Georgia Brown Fragrance—Not a Coconut Scent The name may initially suggest otherwise, but Sweet Georgia Brown Cocoanut Oil Shampoo does not smell of coconut. The name refers to the conditioning coconut oil derivatives in the formula and to the product’s historical 1936 identity. Instead of a tropical coconut aroma, the shampoo carries the unmistakable Sweet Georgia Brown fragrance. Known since 1934, this composition has become one of the most legendary and significant fragrances in international pomade and grooming history. The fragrance combines Damask rose, lavender, lemon peel, cinnamon, clove, pine and vanilla with a warm, lightly powdery and subtly resinous base. It is gently sweet and floral, yet spicy, elegant and richly dimensional. Although it includes soft floral facets, it creates a polished, distinctive and classically masculine impression in the hair. The warm fragrance unfolds as the shampoo lathers, transforming an everyday wash into a nostalgic grooming ritual. After rinsing, it remains pleasantly and subtly noticeable in the hair. Why Is It Spelled “Cocoanut”? The word “Cocoanut” does not refer to a different type of nut and has nothing to do with cocoa. It is an older American spelling of the modern word “coconut” that remained in use in the United States during the first half of the twentieth century. Because the present label faithfully recreates the historical 1936 design, the original spelling has also been retained. It is a deliberate and authentic detail of the product’s heritage. Gentle Cleansing with Sugar- and Amino-Acid-Based Surfactants The formula uses two high-quality, mild cleansing agents: Decyl Glucoside and Sodium Cocoyl Glutamate. They remove dirt, perspiration, excess sebum and light to moderate styling residue without unnecessarily drying the hair. Decyl Glucoside is an exceptionally mild sugar-based surfactant well suited to gentle, regular cleansing. Sodium Cocoyl Glutamate is an amino-acid-based surfactant valued for its mild character and the pleasantly soft feel it leaves on the skin and hair. During application, the shampoo creates a creamy lather that distributes easily and rinses away thoroughly. After washing, the hair feels clean and conditioned rather than rough, squeaky or excessively stripped. Emulsified Coconut Oil Derivatives Instead of Heavy Pure Oil The historical product was described as an “Emulsified Cocoanut Oil Shampoo.” Emulsified means that the conditioning components derived from coconut oil are finely and stably incorporated into the formula. They are not present as a heavy layer of pure oil that would be difficult to rinse away and could leave the hair greasy or weighed down. In the modern formula, Coconut Oil Glycereth-8 Esters provide this conditioning action. They support a soft, smooth hair feel, improve manageability and help control frizz and flyaways without leaving behind a heavy greasy film. Glyceryl Oleate, glycerin and vitamin E complement the conditioning formula. After washing, the hair falls more softly, displays a natural shine and remains pleasantly mobile. The result is a light conditioning effect without the use of silicones. How the Hair Feels After Washing During testing, the result was described as smoother, less frizzy and softer falling hair. It feels conditioned and easier to comb while remaining light and free from unnecessary weight. This balanced result is particularly welcome after using pomade, clay or other styling products. The hair is cleansed but retains sufficient smoothness to be styled again easily with Hair Tonic or pomade. Key Ingredients Coconut Oil Glycereth-8 Esters: Emulsified coconut oil derivatives that support softness, manageability and natural shine. Decyl Glucoside: A mild sugar-based surfactant for the gentle cleansing of the hair and scalp. Sodium Cocoyl Glutamate: An amino-acid-based surfactant that provides a pleasantly mild skin and hair feel. Glycerin: Supports the moisture balance and helps prevent the hair from feeling excessively dry. Glyceryl Oleate: A replenishing conditioning ingredient that contributes to a soft, smooth finish. Tocopherol and Tocopheryl Acetate: Forms of vitamin E that complement the conditioning formula. Benefits at a Glance Revival of the historical Valmor Cocoanut Oil Shampoo from 1936 Available again after an absence of more than 40 years Featuring the legendary Sweet Georgia Brown fragrance dating back to 1934 Warm, gently sweet, spicy and lightly powdery scent Expressly does not smell of coconut Gentle cleansing with sugar- and amino-acid-based surfactants With conditioning, emulsified coconut oil derivatives Light conditioning effect without silicones Improves smoothness and manageability Helps control frizz and flyaways Provides natural shine without a heavy greasy film Suitable for women, men and almost every hair type Ideal for regular hair washing Removes light to moderate styling residue Free from silicones and parabens Not an Aggressive Degreasing Shampoo Sweet Georgia Brown Cocoanut Oil Shampoo was deliberately formulated as a mild, conditioning shampoo rather than a strongly stripping deep cleanser. It is suitable for regular hair washing and removes everyday impurities together with light to moderate residue from pomade and other styling products. For heavier residue or several accumulated layers of firm oil-based pomade, a second wash is recommended. Particularly stubborn pomade build-up may additionally require a dedicated degreasing or clarifying shampoo. Directions Wet the hair thoroughly with warm water. Dispense a small amount of shampoo into the palms and massage it evenly through the hair and over the scalp until a creamy lather develops. Rinse carefully with clean water. For heavier styling residue, massage in and rinse out the first application. Follow with a second, smaller amount, lather again and rinse thoroughly. The historical label recommended using the shampoo once or twice per week. Thanks to its modern, mild formula, it may also be used regularly according to the hair type, styling routine and individual requirements. The Complete Sweet Georgia Brown Grooming Routine After washing, massage a small amount of Sweet Georgia Brown Hair Tonic through the hair and over the scalp. It improves manageability, provides very light control and intensifies the iconic fragrance. For a classic hairstyle, follow with a Sweet Georgia Brown Pomade and shape the hair using a comb or brush. The Shampoo, Hair Tonic and Pomade complement one another to create a complete Sweet Georgia Brown grooming ritual. The Historical Label by Charles C. Dawson A particularly notable feature is the faithfully reproduced 1936 front label. Its design is based on the work of Charles C. Dawson, an important African American artist and graphic designer of his era and one of the defining creative figures behind Valmor’s visual identity. Dawson’s style was richly coloured, bold and highly stylised. His use of vivid colours, iconic figures and an immediately recognisable visual language anticipated design elements that would later be associated with Pop Art. The couple pictured inside the opened coconut became one of the best-known images in the historic product range. Today’s packaging preserves this extraordinary design, making the Shampoo a genuine visual as well as functional piece of American grooming history. Frequently Asked Questions Does the Shampoo smell of coconut? No. The name refers to the conditioning coconut oil derivatives and the historical product name. The Shampoo carries the warm, spicy, lightly powdery and floral Sweet Georgia Brown fragrance. Is it a shampoo and conditioner in one? The formula combines mild cleansing with conditioning coconut oil derivatives, Glyceryl Oleate, glycerin and vitamin E. This creates a smoother, more manageable hair feel with a gentle conditioning effect. Particularly dry, long or severely damaged hair may still benefit from a separate conditioner. Does the Shampoo contain silicones? No. Sweet Georgia Brown Cocoanut Oil Shampoo is silicone-free. Emulsified coconut oil derivatives and Glyceryl Oleate provide smoothness instead. Does the Shampoo contain parabens? No. The formula contains no parabens. Sodium Benzoate and Potassium Sorbate are used as preservatives. Is it suitable for daily washing? Its mild surfactants permit regular use. The ideal washing frequency nevertheless depends on the individual hair type, scalp and amount of styling product used. Does it remove oil-based pomades? It removes light to moderate pomade residue effectively. Firm oil-based pomades or several days of accumulated product may require a second wash or a dedicated clarifying shampoo. Caution For external use only. Avoid contact with the eyes. If the product enters the eyes, rinse immediately and thoroughly with clean water. Discontinue use if irritation occurs. Keep out of reach of children. Historical revival of Sweet Georgia Brown Cocoanut Oil Shampoo from 1936. With a faithfully reproduced historical front label. Suitable for women and men. Made in the Czech Republic, EU. Free from silicones and parabens. Content: 250 ml (8.45 fl. oz.) Ingredients (INCI): Aqua (Water) Decyl Glucoside Sodium Cocoyl Glutamate Glycerin Coconut Oil Glycereth-8 Esters Parfum (Fragrance) Polysorbate 20 Xanthan Gum Citric Acid Sodium Chloride Coco-Glucoside Glyceryl Oleate Sodium Benzoate Potassium Sorbate Tocopheryl Acetate Tocopherol Hydrogenated Palm Glycerides Citrate Sodium Sulfate Terpineol* Linalool* Vanillin* Cinnamyl Alcohol* Benzyl Benzoate* Coumarin* Limonene* CI 15985 CI 19140 CI 28440 CI 73015 CI 14720 *Naturally occurring components of the fragrance oil.