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BROSH Pomade – Japan’s leading hair-styling brand created especially for barbershops.
BROSH – Premium Japanese Pomade for Perfect Men’s Styling
BROSH represents outstanding quality in modern men’s hairstyling. Founded in 2017 by the legendary Japanese barbershops Mr. Brother’s Cut Club and Apache, the brand develops premium pomades and hair-styling products for discerning customers. BROSH products are made in Japan and combine traditional barber expertise with modern styling performance.
Whether you prefer a classic slick back, defined texture or a modern matte hairstyle, BROSH offers a suitable product for a wide variety of looks. Its popular water-based pomades are easy to apply, provide strong, long-lasting hold and wash out easily. The range also includes products designed to control thick or unruly hair.
At PomadeShop.com, you can discover a wide selection of BROSH products: from the classic Original Pomade to Hard Hold, Matte Pomade and Fiber Pomade, as well as hair powder and grooming products. With their distinctive packaging, professional results and dependable performance, BROSH products are an excellent choice for anyone who values premium men’s grooming and precise hairstyling.
✦ Buy BROSH Pomade – discover premium Japanese styling products for your look at PomadeShop.
Manufacturer: Brosh Inc., HI Building 4F, Sendagaya 4-7-1, Shibuya-ku, Tokyo 151-0051, Japan, https://brosh.jp
Responsible Person in the EU: Brosh Pomade, Calle Corretger 65, Nave 5, P.E. TÁCTICA, Paterna 46899, Spain, https://broshpomade.com/de
BROSH Original Hold Pomade – Strong Hold and Classic Shine from Japan Premium water-based pomade from Japan with strong, long-lasting hold and a classic medium-shine finish. Its lightweight, smooth texture was developed especially for dense, thick and difficult-to-control hair but performs well on all hair types. With a subtle, masculine barbershop fragrance and a lightly powdery note. Presented in the iconic metal tin with a Japanese-inspired retro design. BROSH Original Hold Pomade combines reliable styling control with Japanese precision and attention to detail. Its water-based formula applies smoothly, provides powerful hold and gives the hair a polished, classic shine. Whether you are creating a neatly combed slick back, a precise side part or a voluminous rockabilly quiff, BROSH Original keeps even more demanding hairstyles reliably in shape without feeling unnecessarily heavy or sticky during application. Strong Hold for Dense and Thick Hair The pomade was originally developed for dense, straight and thick hair, which is particularly common in Japan. It keeps even stubborn hair under control and preserves the desired shape for many hours. Despite its strong hold, application remains straightforward. The pomade distributes evenly through the hair and develops its firmness after styling. To restyle later, lightly dampen your hands or comb with water. Medium Shine and a Polished Finish The finish provides a classic medium shine that emphasises clean contours and neatly combed shapes without looking excessively wet or greasy. This makes BROSH Original suitable for traditional barbershop hairstyles as well as modern, precisely defined looks. Lightweight and Smooth Gel Texture The pleasantly lightweight consistency is easy to scoop from the tin, spread between the palms and work through the hair from roots to ends. It provides sufficient glide for the comb and allows controlled styling without unnecessary pulling. After a short time, the pomade sets in the hair and develops its long-lasting hold. The hairstyle remains stable but can be reactivated with a little water and combed back into shape. Ideal for Classic Barbershop Styles Slick backs and smoothly combed-back hairstyles Pompadours and rockabilly quiffs Side parts and classic parted styles Executive contours Polished business hairstyles Dense, thick or stubborn hair All hair types requiring strong hold and classic shine Subtle, Masculine Barbershop Fragrance The signature fragrance of BROSH Original Pomade becomes noticeable as soon as the tin is opened. It is reminiscent of a classic, spicy aftershave with a refined powdery note. The composition smells clean, masculine and timeless while remaining pleasantly subtle. About BROSH BROSH represents Japanese barbershop culture, reliable styling products and distinctive packaging design. Its products are developed with the expertise of experienced barbers, combining classic men’s hairstyles with modern Japanese precision. The striking metal tins are also an essential part of the brand’s identity. Their elaborate retro designs make BROSH pomades both high-performance styling products and eye-catching additions to any bathroom or barbershop. Directions Rub a small amount between your palms and distribute it evenly through dry or slightly damp hair. Shape the desired style using a comb, brush or your fingers. Apply to dry hair for maximum hold. Using the pomade on slightly damp hair makes distribution particularly smooth and creates a softer style with greater shine. Gradually add more product if required. Easy to Wash Out Thanks to its water-based formula, BROSH Original Hold Pomade is considerably easier to remove than a traditional oil-based pomade. Warm water removes most of the product; a small amount of shampoo is recommended for complete, residue-free cleansing. Presented in a premium metal tin with a screw cap and iconic retro design. Made in Japan. Content: 115 g (4.06 oz.) Ingredients: Aqua (Water) Ceteareth-25 PEG-7 Glyceryl Cocoate Pentylene Glycol Glycerin PVP PEG-40 Hydrogenated Castor Oil Parfum (Fragrance) Simethicone Polyaminopropyl Biguanide Phenoxyethanol CI 42090 (Blue 1) CI 19140 (Yellow 5) CI 17200 (Red 33)
Content: 115 Gramm (€19.96 / 100 Gramm)
BROSH Feather Weight Fiber Pomade – Flexible Texture and a Naturally Matte Finish Lightweight water-based fiber pomade from Japan for flexible, natural-looking hairstyles with plenty of texture and a matte to very low-shine finish. Its creamy formula applies effortlessly, does not weigh the hair down and allows easy restyling throughout the day. With candelilla wax, shea butter, squalane, chia seed oil and Job’s tears seed extract. The elegant fragrance combines fresh citrus and aromatic spices with a warm base of woods, amber and musk. BROSH Feather Weight Fiber Pomade combines the lightweight feel of a styling cream with the texture-enhancing performance of a fiber pomade. Its pleasantly creamy consistency distributes evenly through the hair, creating more body, definition and natural movement without leaving a heavy or sticky product feel. Unlike gel pomades that set hard, it keeps the hair flexible and allows the style to be reshaped throughout the day with your fingers or a comb. This makes the Fiber Pomade particularly suitable for modern, relaxed hairstyles where texture and movement take centre stage. Light, Flexible Hold with Natural Movement Feather Weight Fiber Pomade provides a soft, flexible hold that can be built up by applying more product. It groups individual sections of hair, supports the natural shape and gives the style additional structure without making it look rigid. Fine or flat hair particularly benefits from the featherlight formula, as it appears fuller and gains more grip without being weighed down. Wavy and curly hair also receives greater definition while remaining pleasantly flexible. Natural Finish with a Subtle Matte Effect Applied to dry hair, the pomade creates a natural matte to very subtly silky finish. The hair looks healthy and well groomed without developing the pronounced shine of a traditional pomade. Its texturising effect makes it an excellent choice for styles that should look relaxed and natural—almost as though no styling product had been applied. Ideal for Modern Textured Styles Textured crops and structured short hairstyles Relaxed quiffs and natural pompadours Bro flows and medium-length styles Surfer and beach looks “Out of bed” hairstyles Wavy or curly hair Fine hair requiring additional body and texture Natural business and casual hairstyles With Selected Waxes and Conditioning Ingredients Candelilla wax and microcrystalline wax support flexible shaping and provide structure. Shea butter and squalane contribute to a smooth hair feel, while chia seed oil, hydrolysed wool protein and hydrolysed Job’s tears seed extract complement the sophisticated formula. The result is a styling pomade that provides texture and control without making the hair look unnecessarily dry or brittle. Elegant Citrus and Woody Fragrance The fragrance opens with bergamot, orange and lime, accompanied by eucalyptus, basil and black pepper. Lavender and jasmine form its aromatic floral heart. A warm base of woody notes, amber and musk lends the composition depth and a polished, masculine character. Fragrance Pyramid Top notes: Bergamot, orange, lime, eucalyptus, basil and black pepper Heart notes: Lavender and jasmine Base notes: Woody notes, amber and musk About BROSH BROSH Feather Weight Fiber Pomade was created through a collaboration between MR.BROTHERS CUT CLUB and the legendary Japanese BARBER SHOP APACHE. It combines professional barbershop expertise with modern Japanese product development and the brand’s unmistakable retro design. Directions Rub a small amount thoroughly between your palms and distribute it evenly through dry or slightly damp hair. Shape the desired style with your fingers or a comb. Pinch individual sections between your fingertips for additional texture and definition. Applied to dry hair, the pomade develops its strongest texture and most matte finish. Application to slightly damp hair makes it especially easy to distribute and creates a softer, more subtly textured look. Additional product can be applied whenever required. Easy to Wash Out Thanks to its water-based formula, BROSH Feather Weight Fiber Pomade is easy to wash out. Warm water removes most of the product; a small amount of shampoo is recommended for complete cleansing. Presented in a premium metal tin with a screw cap and distinctive BROSH retro design. Made in Japan. Content: 120 g (4.23 oz.) Ingredients: Aqua (Water) Euphorbia Cerifera (Candelilla) Wax Microcrystalline Wax Cyclopentasiloxane Hydroxystearic Acid Butylene Glycol Ceteth-6 Diethylhexyl Succinate Beheneth-20 Squalane Butyrospermum Parkii (Shea) Butter Hydrolyzed Wool Cuticle Protein Hydrolyzed Coix Lacryma-Jobi Ma-Yuen Seed Salvia Hispanica Seed Oil Glyceryl Stearate SE Stearyl Alcohol PEG-90M Carbomer Sodium Hydroxide 1,2-Hexanediol Phenoxyethanol Parfum (Fragrance) CI 45100
Content: 120 Gramm (€19.13 / 100 Gramm)