Clay Pomades
Clay, Matt(e) Clay or clay pomade – all three describe a pomade that contains clay. These can usually be found in the list of ingredients under the terms "kaolin" or "bentonite". The clay ensures that the natural hair sebum is absorbed and bound. Clays thus ensure a completely matt finish. Especially suitable for modern, loose hairstyles, but also classic hairstyles such as pomps or sideparts can be styled with it – just without shine.
Captain Fawcett Hair Pomade PASTE – pliable hold, textured grip, and natural finish A creamy styling paste for pliable hold, textured grip, and natural definition. Depending on hair type and the amount used, the finish can range from matte to a subtle satin sheen. Ideal for relaxed, textured hairstyles and groomed looks with movement. Features the elegant Captain Fawcett fragrance blend of green woods, warm spices, and bright citrus freshness. Captain Fawcett Hair Pomade PASTE is ideal for natural hairstyles that require structure and definition. It provides pliable hold with grip and a natural finish. A small amount allows you to accentuate specific sections of hair and shape relaxed styles. This creamy paste combines easy application with a textured look. Use your fingers to create relaxed, textured styles, or a comb to shape cleaner lines and neat side parts. Pliable hold for natural hairstyles The PASTE supports short to medium-length hairstyles where definition and movement are desired. The final hold depends on hair thickness, length, the amount of product used, and residual moisture. For greater control, the paste can be worked in gradually using small portions. If you are specifically looking for strong hold for thick or unruly hair, Captain Fawcett Putty Pomade is a suitable alternative. The PASTE is designed for styles with a natural shape and textured grip. Natural finish with textured grip Depending on the hair and the amount applied, the finish can range from matte to slightly satin. When used sparingly, the paste creates a natural, textured look. Larger amounts can clump sections of hair more noticeably and bring out a subtle sheen. Hold: Moldable structure and targeted control. Finish: Natural; ranges from matte to a subtle satin sheen, depending on hair type and amount used. Texture: Grippy definition for structured styles. Consistency: Creamy paste for smooth application. Dosage: Start with small amounts; excessive product can weigh down particularly fine hair. The Fragrance Captain Fawcett’s PASTE Pomade features the elegant scent of the styling range. Fresh citrus notes meet green woods and warm spices. Subtle oakmoss accents lend the composition a classic, refined depth. The fragrance is pleasantly noticeable during application and remains subtly perceptible in the hair afterwards. It embodies Captain Fawcett’s signature British gentleman character without unnecessarily competing with aftershave or cologne. Which hairstyles is the PASTE Pomade suitable for? Textured crops and short, structured styles Loose quiffs with a natural shape Tousled and intentionally imperfect styles Naturally styled side parts and relaxed business looks Loose, textured slick-backs Defining individual waves and curls Application on dry hair For targeted texture and definition, thoroughly rub a small amount between your palms and fingers. Work it evenly into dry hair, starting at the back of the head. Then, shape the hairstyle with your fingers or comb it into the desired direction. Start with a small amount and add more if needed. Too much paste at once can weigh down the hair—especially fine hair—and increase visible shine. Application on towel-dried hair The PASTE spreads evenly through slightly damp hair. The residual moisture can initially create a smoother appearance. Once dry, the final finish reveals itself, depending on hair type and the amount used. For added volume, you can first prep the hair with Captain Fawcett Sea Salt Spray and blow-dry it. Then, use a small amount of PASTE to define specific sections and shape the hairstyle. Which Captain Fawcett pomade is right for me? PASTE Pomade: Malleable hold, textured definition, and a natural finish ranging from matte to a subtle satin sheen. Clay Pomade: Medium hold, matte finish, volume, and a relaxed texture. Putty Pomade: Strong, flexible hold, natural finish with a slight sheen, and enhanced control for thicker hair. Classic Pomade: Flexible hold, high shine, and ideal for classic comb-over styles. Strong Pomade: Strong hold and high shine for well-defined hairstyles. Restyling and Washing Out To restyle, gently reshape sections of hair with your fingers. Add a very small amount of paste if necessary. Apply sparingly for a relaxed, natural look, as excess product can make the hairstyle appear heavier and shinier. For thorough cleansing, washing with shampoo is recommended. Rinsing with water alone may leave product residue in the hair. Wet the hair thoroughly, massage in the shampoo, and rinse carefully. A second wash may be beneficial if a large amount of product was used. Packaged in a premium metal tin with an embossed screw-top lid. Made in the UK. Contents: 100 g (3.53 oz.) Ingredients (INCI): Aqua Bis-Diglyceryl Polyacyladipate-2 Glyceryl Stearate / PEG-100 Stearate Petrolatum Cetearyl Alcohol Kaolin VP/VA Copolymer Ceteareth-20 Isopropyl Myristate Propylene Glycol Copernicia Cerifera Cera Parfume Ozokerite Microcrystalline Wax Hydrogenated Vegetable Oil Stearyl Stearate Stearic Acid Benzyl Alcohol Dehydroacetic Acid Sodium Gluconate Citral Citronellol Coumarin Evernia Prunastri Extract Geraniol Limonene Linalool
Content: 0.1 Liter (€269.50 / 1 Liter)
Layrite Cement Clay – Extra-Strong Hold and a Matte Finish Water-based clay pomade with extra-strong hold, grippy texture and a natural-looking matte finish. Layrite Cement Clay combines the control of a firm matte paste with the flexible restylability of a pomade. Featuring Layrite’s legendary Cream Soda scent with sweet vanilla and warm caramel notes. Made in the USA. Layrite Cement Clay was developed for hairstyles that require particularly strong hold, plenty of texture and minimal shine. It combines the grip of a hair clay with the flexible styling properties of a modern water-based pomade. The firm yet creamy formula spreads evenly through the hair and provides dependable control throughout the day. Unlike styling gels that harden completely, it keeps the hair workable and allows the style to be reshaped with your fingers or a comb whenever required. Layrite was created at Hawleywood’s Barbershop in California and is renowned for uncomplicated styling products with professional performance. Cement Clay is one of the brand’s strongest and most matte styling products. Hold, Shine and Finish Hold: extra strong Shine: low to matte Finish: dry, grippy and natural Scent: Cream Soda with vanilla and caramel notes Extra-Strong Hold for Demanding Hairstyles Layrite Cement Clay provides particularly firm hold, making it suitable for thick, coarse or difficult-to-control hair. It adds structure, definition and lasting stability without creating the glossy appearance associated with traditional pomades. For maximum control, build the hold gradually by applying several small amounts. This makes it easier to define individual sections without overloading the hair with product. Matte Finish and Natural Texture Cement Clay reduces visible shine and creates a matte, natural-looking finish. It gives the hair a dry, grippy texture and makes it appear fuller, more defined and controlled. Despite its powerful hold, the hairstyle remains flexible enough to be adjusted or reshaped during the day. This makes Cement Clay particularly suitable for modern styles that should retain both texture and natural movement. Suitable For Textured crops: for defined strands and a dry finish Quiffs: for plenty of volume and dependable stability Messy styles: for controlled, natural-looking texture Side parts: for a precise shape with reduced shine Business hairstyles: for strong hold and a polished matte finish Thick or unruly hair: for additional control throughout the day Consistency and Application Cement Clay has a firm, creamy consistency and can be scooped easily from the jar with your fingertips. It quickly becomes more pliable between the palms while developing its characteristic grip. For even distribution, begin with a small amount and rub it thoroughly between your hands. Add further small amounts gradually if additional hold or definition is required. The Legendary Cream Soda Scent Layrite Cement Clay features the brand’s unmistakable Cream Soda scent. Sweet vanilla combines with warm, subtly caramelised notes to create a nostalgic fragrance inspired by American cream soda. The fragrance is clearly noticeable immediately after application but gradually becomes more subtle in the hair. Application Remove a small amount with your fingertips and rub it thoroughly between your palms. Work it evenly through the hair from the roots to the ends, then shape the desired style using your fingers, a comb or a brush. For the strongest hold, greatest texture and most matte result, apply Cement Clay to completely dry hair. It spreads more easily through slightly damp hair but produces a softer hold and slightly more shine. For additional volume, blow-dry the hair into shape before applying the product. Add further small amounts of clay as required. Restyling and Washing Out The hairstyle can be reshaped throughout the day using your fingers or a comb. If the product has already set more firmly, a very small amount of water can make restyling easier. Thanks to its water-based formula, Layrite Cement Clay is easier to remove than a traditional oil-based pomade. Due to its high wax content, warm water and shampoo are recommended for thorough removal. Packaged in a white plastic jar with an embossed screw-top lid. Made in the USA. Contents: 113 g (4 oz.) Ingredients: Aqua Lanolin Wax Petrolatum VP/VA Copolymer Cera Alba (Beeswax) Tribehenin Bis-Diglyceryl Polyacyladipate-2 Cetearyl Alcohol Ozokerite Vinyl Caprolactam/VP/Dimethylaminoethyl Methacrylate Copolymer Ceteareth-20 Alcohol Denat. Methyl Gluceth-20 Propylene Glycol Parfum PEG-40 Hydrogenated Castor Oil Triethanolamine PPG-3 Benzyl Ether Myristate Phenoxyethanol Tridecyl Stearate Neopentyl Glycol Dicaprylate/Dicaprate Caprylyl Glycol Tridecyl Trimellitate Disodium EDTA Ethylhexylglycerin Hexylene Glycol Methylisothiazolinone CI 16035 (Red 40) CI 42090 (Blue 1) Coumarin
Content: 113 Gramm (€22.08 / 100 Gramm)
King Brown Matte Pomade – Dry Hold and Completely Matte Finish Modern unorthodox water-based pomade with a light to medium hold, dry texture and completely matte finish. Its firm, creamy formula combines water with petrolatum, beeswax, carnauba wax and clay. Finished with a sporty, masculine scent of leather and fresh cedarwood. Made in Australia. King Brown Matte Pomade, also known as Dry Hold, combines the flexible styling properties of a traditional pomade with the dry finish of a modern matte product. Its hybrid formula features both classic pomade ingredients and water-based styling components. The result is a versatile UWB pomade for natural, relaxed and textured hairstyles. It adds shape and control without unnecessarily weighing down the hair. Once styled, the hair feels pleasantly lightweight – almost as if there were no product in it at all. Light to Medium Hold King Brown Matte Pomade provides a light to medium, flexible hold. It keeps the hairstyle reliably controlled throughout the working day without making the hair stiff. The style remains movable and can be reshaped at any time with your fingers or a comb. The product can be built up gradually for additional hold. Start with a small amount, as the firm formula is highly concentrated and economical to use. Completely Matte Finish Kaolin and quartz absorb excess shine and give the hair a dry, naturally matte finish. The hairstyle appears well-groomed and textured without looking greasy, shiny or overloaded with product. The incorporated waxes provide suppleness and flexible control at the same time. This keeps the hair comfortably manageable despite the matte effect. Ideal for Natural and Textured Hairstyles King Brown Matte Pomade is particularly suitable for: Relaxed quiffs and pompadours Side parts with a natural finish Textured short hairstyles Modern business styles Messy looks and casual everyday hairstyles Fine to normal hair requiring additional texture Consistency and Styling The cream-coloured pomade has a firm, waxy and creamy consistency. It requires a little pressure to scoop out but quickly becomes more pliable between the palms. It can then be distributed evenly through the hair without excessive resistance. Even a small amount provides noticeable texture and control. For the driest finish and strongest hold, apply the pomade to completely dry hair. The Scent The fragrance is sporty, masculine and pleasantly understated. Fresh cedarwood combines with subtle leather notes to create a timeless and elegant scent. It remains discreet in the hair, making the pomade ideal for everyday use. Application Scoop out a small amount of pomade and rub it thoroughly between your palms. Distribute it evenly through dry hair, then shape the desired hairstyle with your fingers or a comb. For additional texture and volume, loosen the hairstyle with a hairbrush. No water is required for restyling – simply comb the hair again or reshape it with your fingers whenever necessary. Washout Due to its high wax and petrolatum content, King Brown Matte Pomade cannot be removed completely with water alone. However, warm water and a good shampoo make it considerably easier to wash out than many traditional oil-based pomades. The Packaging A particular highlight is the elaborately designed tobacco-style metal tin in black, orange and silver. Its centrepiece is the Australian king brown snake, accompanied by curved lettering and decorative embossed details. The product name is also a reference to the brand's founder, Dean Brown. Packaged in a decorative tobacco-style metal tin. Made in Australia. Contents: 75 g (2.6 oz.) Ingredients: Petrolatum Aqua Kaolin Cera Alba Copernicia Cerifera Cera PEG-7 Glyceryl Cocoate Caprylic/Capric Triglyceride Ceteareth-20 Paraffinum Liquidum Cera Microcristallina Glycerin Propylene Glycol Parfum DMDM Hydantoin Quartz Malt Extract Benzyl Benzoate Coumarin Limonene Linalool Evernia Furfuracea Extract
Content: 75 Gramm (€26.60 / 100 Gramm)
Suavecito Firme Clay Pomade – Strong Hold and a Naturally Matte Finish Firm clay pomade with strong hold, grippy texture and a natural matte finish with minimal shine. Suavecito Firme Clay adds texture, volume and definition without hardening completely. Particularly suitable for fine, short to medium-length or difficult-to-control hair. Featuring Suavecito’s fresh and masculine signature scent. Made in the USA. Suavecito Firme Clay Pomade combines the dry grip of a hair clay with the flexible styling properties of a traditional pomade. Waxes, clays and oils work together to provide strong hold, visible texture and a natural-looking finish. Despite its high holding power, the hairstyle remains movable and can be reshaped throughout the day using your fingers or a comb. This makes Firme Clay suitable for both modern textured hairstyles and classic styles with reduced shine. Hold, Shine and Finish Hold: strong Shine: low to matte Finish: grippy, textured and natural Scent: fresh, masculine and slightly rugged Strong Hold Without a Stiff Feel Suavecito Firme Clay provides a strong, long-lasting hold without hardening the hair completely. It gives the hairstyle dependable stability and is also suitable for fine or unruly hair that requires additional grip. The hold can be built gradually by applying several small amounts. This allows individual sections to be defined without immediately weighing the hair down with too much product. Natural Texture and a Matte Finish Bentonite, kaolin, silica and diatomaceous earth give the hair a grippy, drier texture while reducing visible shine. The result is a natural matte to low-shine finish that works particularly well with relaxed and modern hairstyles. The included waxes and oils prevent the hairstyle from appearing stiff or chalky. The hair remains flexible and can be retextured with your fingers whenever required. Suitable For Textured crops: for defined strands and a dry texture Quiffs: for volume and strong hold Messy styles: for controlled, natural-looking texture Side parts: for a classic shape with reduced shine Beach and surfer looks: for relaxed texture and flexible movement Fine hair: for greater grip, definition and the appearance of fullness Short to medium-length hair: for strong control and versatile styling Waxes, Clays and Selected Oils Beeswax, carnauba wax and hydrogenated castor oil form the firm styling base. They provide hold and flexible control, while bentonite, kaolin, silica and diatomaceous earth create the characteristic clay texture. Castor oil, jojoba esters and macadamia glycerides support smooth application and help prevent the hair from feeling unnecessarily dry or brittle despite the matte finish. Consistency and Application Firme Clay has a thick, firm and slightly sticky consistency. It can be scooped from the jar with some pressure and should be warmed thoroughly between the palms before application. As it is rubbed between the hands, the product becomes softer and can then be distributed more evenly through the hair. For the most comfortable application, work several small amounts into the hair one after another. The Suavecito Signature Scent Firme Clay features the unmistakable Suavecito signature scent. The fragrance is fresh, masculine and slightly rugged, with the distinctive American barbershop character associated with the brand. The scent is clearly noticeable immediately after application but gradually becomes more subtle throughout the day. Application Remove a fingernail-sized amount from the jar with dry fingers and rub it thoroughly between your palms until the product becomes soft and is distributed evenly. Work it into the ends and lengths first, then distribute it towards the roots. This helps prevent too much product from collecting directly at the roots and weighing the hairstyle down. Shape the hair with your fingers or use a comb for a more polished result. Gradually add further small amounts if additional hold is required. Styling Tip For the strongest hold, greatest grip and most matte result, apply Firme Clay to completely dry hair. Blow-drying the hair into the desired basic shape beforehand provides additional volume and stability. At low temperatures or if the product is difficult to scoop, the surface can be warmed briefly and carefully with a hairdryer. Restyling The hairstyle can be reshaped throughout the day using your fingers or a wide-toothed comb. The clay pomade is particularly suitable for relaxed, textured hairstyles that are not intended to appear perfectly smooth or precisely combed. Washing Out Due to its high content of waxes, clays and oils, Suavecito Firme Clay cannot be removed completely with water alone. However, it can be washed out thoroughly using most shampoos. Depending on the amount applied, your hair type and the level of buildup, one or more shampoo washes may be required. Packaged in a plastic jar with a screw-top lid. Made in the USA. Contents: 113 g (4 oz.) Ingredients: Paraffinum Liquidum Beeswax Bentonite Ethylhexyl Stearate Hydrogenated Castor Oil Ricinus Communis Seed Oil VP/VA Copolymer Water PEG-7 Glyceryl Cocoate Kaolin Ceteareth-25 Glycerin PVP Parfum Phenoxyethanol Silica Caprylyl Glycol PEG-16 Macadamia Glycerides Diatomaceous Earth Propanediol Titanium Dioxide Mica Jojoba Esters Copernicia Cerifera Wax Tocopherol Caesalpinia Sappan Bark Extract Tin Oxide Iron Oxide (CI 77491)
Content: 113 Gramm (€17.65 / 100 Gramm)
Womanizer Matt Clay Rich Boy – Very Strong Hold and a Sweet, Spicy Fragrance A very firm, oil-based homebrew pomade with a natural matte finish and a distinctive fruity, spicy fragrance inspired by popular luxury men’s perfumes. Womanizer Matt Clay Rich Boy tames even thick and extremely unruly hair. With grapefruit, mandarin, cinnamon, leather, woods and sweet patchouli. Handmade in Lower Saxony, Germany, by pomade enthusiast and creator Carsten Sommer. Womanizer Matt Clay Rich Boy is a hard, oil-based wax pomade designed for firmly shaped hairstyles and particularly unruly hair. It combines the very strong hold of a traditional heavy pomade with the drier, natural matte finish of a modern styling clay. The dark green pomade is named “Rich Boy”. Its defining feature is a fascinating fruity and spicy fragrance with a character reminiscent of the famous men’s fragrance 1 Million, making it particularly appealing to fans of sweet and distinctive fragrance compositions. Hold, shine and finish Hold: very strong Shine: natural matte Consistency: hard and waxy Fragrance: grapefruit, mandarin, cinnamon, leather, woods and patchouli Traditional wax pomade with a matte finish Every pomade in the Womanizer Matt Clay range offers the same firm consistency, very strong hold and natural matte finish. The traditional formula is based on beeswax, petrolatum, lanolin, coconut oil, microcrystalline wax, bentonite and talc. The high wax content provides reliable control and long-lasting shape. Bentonite and talc reduce visible shine while giving the hair a drier, natural-looking texture. Although Rich Boy provides very strong hold, the hairstyle remains workable for an oil-based heavy pomade. This allows it to create both neatly combed hairstyles and textured looks with volume. Exceptional fragrances as a signature feature The defining feature of the Womanizer Matt Clay range is its spectacular fragrances, inspired by the character of timeless men’s perfumes. Each version has its own distinctive fragrance composition, making even the experience of opening the tin special for pomade enthusiasts and fragrance lovers. The fragrances differ, while the firmness, hold, finish and base formula remain the same throughout the Matt Clay range. This allows you to select your favourite version according to your personal fragrance preference. The fragrance Rich Boy opens with fresh grapefruit and juicy mandarin. A warm cinnamon note then gives the fragrance its spicy and subtly oriental character. Leather and woods provide distinctive masculine depth, while sweet patchouli completes the composition with warmth and intensity. The result is a confident, attention-grabbing men’s fragrance with fruity, spicy and sweet facets. Handmade by Carsten Sommer Womanizer pomades are carefully handmade in small batches in Lower Saxony, Germany. The brand was created by Carsten Sommer, a passionate pomade enthusiast and formulator who has dedicated himself to developing and producing distinctive pomades since 2013. Suitable for Womanizer Matt Clay Rich Boy is particularly suitable for thick, dense and unruly hair. Its very strong hold provides the control required for hairstyles that need to remain reliably in shape without creating excessive shine. It can be used for a wide variety of styles, including classic quiffs, pompadours, side parts, business hairstyles and textured out-of-bed looks. The Matt Clay is ideal for anyone seeking strong hold combined with a natural matte finish. How to use Due to its hard consistency, use the back of your fingernail to scoop a small amount of Matt Clay from the tin. Alternatively, briefly and carefully warm the closed tin with warm air from a hairdryer to make the product easier to remove. Rub the Matt Clay thoroughly between your palms until it becomes soft and evenly distributed. Work it through dry or slightly damp hair from the roots to the ends. Shape the hair as desired using a comb, brush or your fingers. A hairbrush creates a more uniform shape and additional volume, while styling with the fingers provides greater texture and separation. For additional hold, gradually apply more Matt Clay in small amounts. Presented in a flat metal tin with a screw-top lid. Handmade in Germany. Free from preservatives. Contents: 90 ml (3 fl. oz.) Ingredients: Cera Alba Petrolatum Lanolin Cocos Nucifera Oil Cera Microcristallina Bentonite (C.I. 77004) Parfum Talc Citral Linalool Citronellol Limonene
Content: 0.09 Liter (€221.67 / 1 Liter)
Womanizer Matt Clay Green Sailor – Very Strong Hold and a Sweet Oriental Fragrance A very firm, oil-based homebrew pomade with a natural matte finish and a powerful sweet oriental fragrance inspired by iconic men’s fragrances of the 1990s. Womanizer Matt Clay Green Sailor tames even thick and extremely unruly hair. With sandalwood, vanilla, cedarwood and lavender accompanied by subtle notes of cinnamon and orange blossom. Handmade in Lower Saxony, Germany, by pomade enthusiast and creator Carsten Sommer. Womanizer Matt Clay Green Sailor is a hard, oil-based wax pomade designed for firmly shaped hairstyles and particularly unruly hair. It combines the very strong hold of a traditional heavy pomade with the drier, natural matte finish of a modern styling clay. The dark green pomade is named “Green Sailor”. Its defining feature is an aromatic, sweet oriental fragrance with a character reminiscent of Jean Paul Gaultier Le Male, making it particularly appealing to fans of classic 1990s men’s fragrances. Hold, shine and finish Hold: very strong Shine: natural matte Consistency: hard and waxy Fragrance: sandalwood, vanilla, cedarwood, lavender, cinnamon and orange blossom Traditional wax pomade with a matte finish Every pomade in the Womanizer Matt Clay range offers the same firm consistency, very strong hold and natural matte finish. The traditional formula is based on beeswax, petrolatum, lanolin, coconut oil, microcrystalline wax, bentonite and talc. The high wax content provides reliable control and long-lasting shape. Bentonite and talc reduce visible shine while giving the hair a drier, natural-looking texture. Although Green Sailor provides very strong hold, the hairstyle remains workable for an oil-based heavy pomade. This allows it to create both neatly combed hairstyles and textured looks with volume. Exceptional fragrances as a signature feature The defining feature of the Womanizer Matt Clay range is its spectacular fragrances, inspired by the character of timeless men’s perfumes. Each version has its own distinctive fragrance composition, making even the experience of opening the tin special for pomade enthusiasts and fragrance lovers. The fragrances differ, while the firmness, hold, finish and base formula remain the same throughout the Matt Clay range. This allows you to select your favourite version according to your personal fragrance preference. The fragrance Green Sailor opens with aromatic lavender and a subtle orange blossom note. Warm vanilla and a touch of cinnamon give the fragrance its sweet oriental character. Sandalwood and cedarwood create a warm, woody base and give the composition depth. The result is a powerful, distinctive and nostalgic men’s fragrance with an unmistakable 1990s character. Handmade by Carsten Sommer Womanizer pomades are carefully handmade in small batches in Lower Saxony, Germany. The brand was created by Carsten Sommer, a passionate pomade enthusiast and formulator who has dedicated himself to developing and producing distinctive pomades since 2013. Suitable for Womanizer Matt Clay Green Sailor is particularly suitable for thick, dense and unruly hair. Its very strong hold provides the control required for hairstyles that need to remain reliably in shape without creating excessive shine. It can be used for a wide variety of styles, including classic quiffs, pompadours, side parts, business hairstyles and textured out-of-bed looks. The Matt Clay is ideal for anyone seeking strong hold combined with a natural matte finish. How to use Due to its hard consistency, use the back of your fingernail to scoop a small amount of Matt Clay from the tin. Alternatively, briefly and carefully warm the closed tin with warm air from a hairdryer to make the product easier to remove. Rub the Matt Clay thoroughly between your palms until it becomes soft and evenly distributed. Work it through dry or slightly damp hair from the roots to the ends. Shape the hair as desired using a comb, brush or your fingers. A hairbrush creates a more uniform shape and additional volume, while styling with the fingers provides greater texture and separation. For additional hold, gradually apply more Matt Clay in small amounts. Presented in a flat metal tin with a screw-top lid. Handmade in Germany. Free from preservatives. Contents: 90 ml (3 fl. oz.) Ingredients: Cera Alba Petrolatum Lanolin Cocos Nucifera Oil Cera Microcristallina Bentonite (C.I. 77004) Parfum Talc Benzyl Alcohol Citral Eugenol Cinnamal Coumarin Geraniol Linalool Limonene
Content: 0.09 Liter (€221.67 / 1 Liter)
MG 4-in-1 Oil-Based Matte Clay – Firm Hold and a Naturally Matte Finish Handcrafted oil-based matte clay with a firm to strong hold, flexible control and a naturally matte finish. MG 4-in-1 Oil-Based Matte Clay can be used as a matte pomade, pre-styler, texturising product or business styler. Formulated with beeswax, lanolin, bentonite, talc, castor oil, argan oil, caffeine and aloe vera, complemented by an exceptional fragrance of coconut, vanilla, peppermint and warm woods. Handcrafted in Berlin, Germany. With the MG 4-in-1 Oil-Based Matte Clay, Michael Gillert combines two different worlds of hairstyling: the flexible control and lasting restylability of a traditional oil-based pomade with the drier texture and natural finish of a modern hair clay. While traditional oil-based pomades usually produce a noticeable shine, this clay gradually develops a matte finish after application. The hair remains flexible and feels less dry than it often does with highly absorbent, water-based matte pastes. Its versatile formula is suitable for classic pomade hairstyles as well as modern, textured looks with plenty of volume. Because the product never fully hardens, the hairstyle can be reshaped throughout the day using your fingers, a comb or a brush. Hold, Shine and Finish Hold: firm to strong Shine: initially slightly satin, gradually becoming naturally matte Finish: grippy, flexible and textured Fragrance: coconut, vanilla, peppermint and warm woods Oil-Based Pomade with a Natural Matte Effect Immediately after application, MG Matte Clay initially gives the hair a subtle satin shine. Over time, this visibly fades and develops into a natural matte finish. Talc and bentonite reduce excess shine while adding texture and grip to the hair. Beeswax and carnauba wax provide firm hold and help maintain the hairstyle for hours. As the formula is based on petrolatum, waxes and oils, the hair remains flexible and easy to reshape. Unlike fully hardening gel or polymer-based products, it does not create a rigid or brittle layer. Firm to Strong Hold MG 4-in-1 Oil-Based Matte Clay provides a firm to strong hold and reliable control throughout the day. The hold can be built gradually by applying several small amounts of product. The clay performs particularly well with loosely textured hairstyles, quiffs, pompadours and voluminous looks. It can also control thick or unruly hair without making the hairstyle appear unnaturally stiff. Four Styling Products in One As a matte pomade: for pompadours, side parts and classic hairstyles with a natural finish As a pre-styler: for foundation, grip and additional volume before blow-drying As a texturising product: for modern, relaxed hairstyles, beach looks and defined strands As a business styler: for polished, controlled hairstyles without noticeable shine The clay shows its greatest strengths in relaxed, textured hairstyles with visible volume. Thanks to its firm hold, however, it is equally suitable for classic barber styles with a more natural appearance. Suitable For MG 4-in-1 Oil-Based Matte Clay is particularly suitable for short to medium-length hair as well as normal, thick or unruly hair. It should be applied sparingly to fine hair to prevent the rich oil- and wax-based formula from weighing it down. Textured crops: for defined strands and natural texture Quiffs and pompadours: for volume and strong hold Messy and beach looks: for grippy texture and flexible movement Side parts: for a classic shape with reduced shine Business styles: for reliable control and a natural finish Selected Waxes and Conditioning Ingredients Petrolatum, beeswax and carnauba wax form the foundation for flexibility, hold and lasting restylability. Talc and bentonite create a grippier texture while reducing the typical shine of an oil-based pomade. Lanolin, castor oil and argan oil support smooth application and leave the hair feeling well conditioned. PCA Glyceryl Oleate, caffeine and aloe vera extract complement the formula. The Fragrance The fragrance opens with creamy coconut and warm vanilla. Peppermint and menthol provide a fresh, subtly cooling contrast. Warm, slightly earthy woody notes then emerge, giving the composition its characteristic MG signature. The result is a modern, masculine and well-balanced fragrance that remains pleasantly noticeable in the hair. Application as a Styling Product Remove a small amount of clay from the tin using your fingertips or the back of your fingernail, then rub it thoroughly between your palms. Work several small amounts evenly through dry or slightly damp hair, from the roots to the ends. Applied to dry hair, the clay provides maximum texture, grip and the strongest matte effect. Applied to slightly damp hair, it spreads more easily and produces a smoother finish with slightly more shine. Shape the hair as desired using your fingers, a comb or a brush. Add more product gradually if additional hold or texture is required. Application as a Pre-Styler Distribute a small amount sparingly through towel-dried hair and blow-dry it into the desired basic shape. For additional volume, blow-dry the hair against its natural growth direction while lifting it with your fingers or a brush. Once the hair is completely dry, apply another small amount if additional hold, texture or definition is required. Buildup and Washing Out As an oil-based matte clay, the product cannot be removed completely with water alone. Compared with many traditional heavy pomades, however, it can be washed out relatively easily using a thoroughly cleansing shampoo. Depending on the amount applied, your hair type and the number of consecutive applications, one, two or more shampoo washes may be required. A light buildup can also be deliberately retained as a foundation for the following day's hairstyle. Packaged in a matte-black tin with a practical slip lid and a premium gold label. Handcrafted in Berlin, Germany. Contents: 110 ml (3.72 fl. oz.) Ingredients: Petrolatum Cera Alba Talc Lanolin Bentonite Ricinus Communis Seed Oil Copernicia Cerifera Wax Parfum Propylene Glycol Argania Spinosa Kernel Oil PCA Glyceryl Oleate Caprylyl Glycol Caffeine Aloe Barbadensis Extract Mentha Piperita Oil Beta-Caryophyllene Coumarin Menthol Pinene Tetramethyl Acetyloctahydronaphthalenes Vanillin
Content: 0.11 Liter (€272.27 / 1 Liter)
Premium, sustainably produced Clay Pomade from Firsthand Supply. Water-based, medium till firm clay pomade with excellent styling properties and a lovely fresh scent of various woods and citrus notes. Sustainably produced from contents to packaging. Handmade in Beverly, Massachusetts (USA). The young brand "FIRSTHAND SUPPLY" around the two founders Josh Hester & Filipe Inancio rely on a relatively new and innovative concept: "Real Care, Real Good", which translates as "Real Care, Real Good". The products of the two guys are quite great cinema. And that in all respects, from the ingredients, the production to the extremely sustainable packaging. Here, they recycle what they can. The jars and bottles are made from old recycled plastic bottles and once the products are empty they can be recycled again and the journey continues. The cardboard boxes as well as labels are punched and printed with electricity from wind energy. The ingredients of the pomades, shampoo's and conditioners are sourced as close and regional as possible. Who is looking for a trendy label here will unfortunately be disappointed, but only in the first moment. The two mastermind Josh & Filipe put here namely the focus on your high-quality ingredients. They are so proud of these that the customer sees them first when opening the packaging. What we usually find printed small on the bottom or on the banderole immediately catches the eye here. The "CLAY POMADE" makes a first-class impression in use! The removal takes place without much effort, can be rubbed fantastically between the hands and just as easy to work into the hair and gives a neutral, matte finish. The scent in all FIRSTHAND SUPPLY products is the same and we love it. Here, different woods such as cedar meet slightly resinous components with some juniper and citrus notes in the finish. The scents of the pomades as well as shampoos and conditioners, by the way, comes from the added oils. In addition, all FIRSTHAND SUPPLY products are free of parabens, artificial fragrances, sulfates, phthalates and are also free of animal testing. The CLAY POMADE can be used in many ways, including as: As a clay to style a pompadour with a dry look. The Clay Pomade is to be settled in the medium-firm - firm rangeas a pre-styler, to give the hairstyle a certain basic hold. A hazelnut-sized amount is sufficient here. For this application we recommend to blow-dry the product. for the matte beach lookfor the well-groomed and relaxed business look However, the focus of CLAY POMADE is on light and loose hairstyles. What we can note very positively is that the product is very productive. Depending on the amount of hair and length is already enough 1- 2 fingertips, but this is also still dependent on the desired look. Loose hairstyles need a little less product, accurate styles, however, need a little more. The Clay Pomade also very easy to wash out. With warm water and possibly a little more shampoo, the hair is free of product in no time. The Firsthand Supply CLAY POMADE is packaged in a matte black recycled plastic can with screw cap and a minimalist designed label. Made in USA Contents: 88 ml Ingredients: Aqua (Water) Cera Alba (Bees Wax) Kaolin Clay Copernicia Prunifera (Carnauba) Wax PEG 40 Hydrogenated Castor Oil Butyrospermum Parkii (Shea) Butter Lecithin Sodium Sesquicarbonate Prunus Armeniaca (Apricot) Kernel Oil Vitis Vinifera (Grape) Seed Oil Glycerin Sodium Chloride Argania Spinosa (Argan) Oil Citrus Aurantium Bergamia Fruit Oil Lavandula Angustifolia Flower Oil Juniperus Communis Wood Oil Artemisia Absinthium Oil Phenoxyethanol Caprylyl Glycol Aloe Barbadensis Leaf Bursera Graveolens Wood Oil Tocopherol Glycine Soja Oil Sorbic Acid D-Limonene Citral Linalool
Content: 0.088 Liter (€340.34 / 1 Liter)
Shear Revival American Gardens – Firm Styling Clay with Strong Hold and a Matte Finish The firmest and driest clay in the Shear Revival range. This vegan hair styling product is made with 98% naturally derived ingredients and provides strong hold, plenty of volume and a dry, natural matte finish. Formulated with kaolin, bentonite, shea butter, avocado oil and aloe vera, and finished with a balanced fragrance of oakmoss and wild orange. Handmade in Asbury Park, New Jersey. Shear Revival American Gardens Styling Clay was developed for anyone seeking strong hold, pronounced texture and the most matte finish possible. It is the firmest and driest styling product in the Shear Revival range, providing reliable control even for demanding hairstyles. The water-based formula combines kaolin and bentonite with selected botanical oils, waxes and conditioning ingredients. The clay gives the hair noticeable grip, definition and volume without leaving behind visible shine. Shear Revival – handmade in New Jersey Shear Revival was founded in 2013 by stylist Zachary West in Asbury Park, New Jersey. Driven by a desire to create high-performance hair styling products with carefully selected ingredients, he developed the first formulas in his own kitchen. The products continue to be handmade in small batches. The brand places particular emphasis on carefully developed formulas, high quality and responsibly selected ingredients. “Made by the mindful, for the honest & earnest.” Hold, shine and finish Hold: strong Shine: matte Finish: dry, grippy and highly textured Fragrance: oakmoss, wild orange, herbs and woods Firm consistency and strong control The sand-coloured clay has a firm, dense consistency and requires a little pressure to scoop from the glass jar. It softens and becomes creamier between the palms, allowing it to be distributed as evenly as possible through the hair. During application, American Gardens develops the characteristic grip of a dry styling clay. The hair immediately gains more texture, volume and control. Applying it to dry hair creates an especially matte result with clearly defined texture. Due to its firm consistency and high level of grip, application may require a little practice. For the best result, begin with a small amount and apply the clay in several light layers. This allows the hold to be built up gradually without unnecessarily weighing down the hair. Suitable for Shear Revival American Gardens is particularly suitable for short to medium-length hair and is ideal for normal, thick or difficult-to-control hair. The clay is recommended for hairstyles requiring strong hold, plenty of volume and the driest possible finish. Whether creating a textured short hairstyle, voluminous quiff, high pompadour, matte business style or modern barber-inspired look, American Gardens provides the control required for a wide range of classic and contemporary hairstyles. Natural matte finish and selected conditioning ingredients Kaolin, bentonite and sea salt provide grip, texture and the characteristic dry, matte finish. Despite the strong hold, the hair remains workable and can be reshaped with the fingers throughout the day. Shea butter, coconut oil, avocado oil, castor oil, glycerin and aloe vera complement the formula and support a comfortable hair feel. American Gardens therefore combines powerful styling performance with selected conditioning ingredients. The fragrance The fragrance of American Gardens combines the fresh, slightly tart fruitiness of wild orange with the earthy elegance of oakmoss. Vetiver, clary sage, bergamot and lavender add aromatic herbal, citrus and woody notes to the composition. The result is a balanced, natural and classically masculine fragrance. It remains pleasantly noticeable in the hair without becoming overpowering. How to use Scoop a small amount of clay from the jar with your fingertips and rub it thoroughly between your palms until the product becomes soft and evenly distributed. Work it through the hair from the roots to the ends, then shape as desired using your fingers, a comb or a brush. For maximum volume and the strongest matte effect, apply American Gardens to completely dry hair that has ideally been blow-dried into shape beforehand. It distributes more easily through slightly damp hair, although the result will be less dry and matte. For additional hold or texture, gradually apply more product in small amounts. Washing out As a water-based styling clay, American Gardens can be removed from the hair with warm water and shampoo. Due to its high content of waxes and clays, a thorough shampoo wash may be required depending on the amount applied. Presented in an amber glass jar with a screw-top lid. Vegan and made with 98% naturally derived ingredients. Handmade in Asbury Park, New Jersey, USA. Contents: 96 g Ingredients: Aqua Euphorbia Cerifera Wax Kaolin Cetearyl Alcohol Hydrogenated Castor Oil Persea Gratissima Oil Butyrospermum Parkii Butter Bentonite Cocos Nucifera Oil Polysorbate 80 Glycerin Polysorbate 60 PEG-7 Glyceryl Cocoate Vetiveria Zizanoides Root Oil Phenoxyethanol Maris Sal Salvia Sclarea Oil Citrus Aurantium Bergamia Fruit Oil Citrus Sinensis Peel Oil Expressed Evernia Prunastri Extract Lavandula Angustifolia Oil Caprylyl Glycol Aloe Barbadensis Leaf Juice Limonene Linalool Citral Geraniol
Content: 96 Gramm (€31.20 / 100 Gramm)
Captain Fawcett Clay Pomade – Medium Hold, Matte Texture and Natural Volume A versatile clay pomade with medium, reworkable hold and a matte finish. Kaolin adds volume, grip and natural texture to fine or medium hair, while beeswax, carnauba wax and petrolatum help retain flexibility. Finished with Captain Fawcett’s elegant fragrance of verdant woods, warm spice and bright citrus. Made in Great Britain. Captain Fawcett Clay Pomade is designed for natural hairstyles that require visibly greater volume and texture without appearing shiny, rigid or overly styled. It provides medium hold, a matte finish and enough flexibility to reshape the hair with the fingers throughout the day. Unlike exceptionally dry or heavily tugging clays, Captain Fawcett combines mineral kaolin with beeswax, carnauba wax and petrolatum. The result is a smooth clay pomade that creates texture and control without removing all natural movement from the hair. Medium hold without rigid fixation The Clay Pomade is particularly well suited to fine or medium hair and relaxed styles with natural movement. Its medium hold controls the hair without creating a stiff or helmet-like shape. The finished style remains touchable and can be reworked whenever required. For very thick or rebellious hair and styles requiring significantly stronger control, Captain Fawcett Putty Pomade is the more suitable choice. Clay Pomade instead concentrates on volume, matte texture and relaxed control. Matte finish with natural texture Kaolin adds grip while reducing visible shine, helping the hairstyle appear fuller and more natural. Fine or flat hair particularly benefits from this extra texture because individual sections can be lifted and defined more easily. Kaolin: Adds grip, texture and a matte finish. Beeswax: Supports flexible shape and control. Carnauba wax: Helps stabilise the style without making the hair completely rigid. Petrolatum: Retains flexibility and makes restyling easier. VP/VA Copolymer: Supports the medium, workable hold. The fragrance Captain Fawcett Clay Pomade carries the refined fragrance of the brand’s styling range. Bright citrus meets verdant woods and warm spice, while subtle oakmoss accents lend the composition a classically groomed depth. The fragrance is pleasantly noticeable during application before settling discreetly into the hair. It has Captain Fawcett’s characteristic British gentleman style without competing unnecessarily with an aftershave or personal fragrance. Which hairstyles is it suitable for? Textured crops and short, structured hairstyles Relaxed quiffs with natural volume Tousled and deliberately imperfect looks Matte side parts and relaxed business styles Naturally shaped hairstyles with movement Short to medium-length fine or medium hair Applying to dry hair For the most matte finish and strongest texture, thoroughly spread a small amount across the palms and fingertips. Work evenly through dry hair, beginning at the back of the head. Shape with the fingers and define individual sections as required. A small amount will normally be sufficient for a natural style. Build the product gradually when more control is required, as applying too much clay at once can unnecessarily weigh down fine hair. Applying to towel-dried hair The pomade distributes especially evenly through slightly damp hair. The result will be smoother and more controlled, although it will offer somewhat less volume and a slightly more natural sheen than application to completely dry hair. For additional volume, prepare and blow-dry the hair with Captain Fawcett Sea Salt Spray. Finish with a small amount of Clay Pomade to add texture, control and definition. Which Captain Fawcett pomade should I choose? Clay Pomade: Medium hold, matte finish, volume and relaxed texture. Putty Pomade: Strong hold, natural finish and greater control for thicker hair. Classic Pomade: Medium hold, natural to medium shine and traditional combed styles. Strong Pomade: Strong hold with a more polished, traditional pomade finish. Restyling and washing out The style remains flexible and can be loosened or redefined with dry fingers throughout the day. Avoid introducing water when restyling if the mattest possible finish is desired, as moisture may increase visible shine. Because the formula combines water-based ingredients with waxes and petrolatum, it may not rinse out completely with water alone. Wash with shampoo for a thorough cleanse. A second wash may be useful when a larger quantity of product has been applied. Clay pomade with medium, flexible and reworkable hold. Matte finish with natural volume and touchable texture. Particularly suitable for fine to medium hair. Finalist at the 2025 London Packaging Week Innovation Awards. Presented in a premium metal tin with an embossed lid. Made in Great Britain. Contents: 100 g (3.53 oz.) Ingredients (INCI): Aqua (Water) Kaolin Petrolatum (Petroleum Jelly) Cera Alba (White Beeswax) PEG-7 Glyceryl Cocoate Oleth-5 VP/VA Copolymer Copernicia Cerifera Cera Ceteareth-25 Parfum (Fragrance) Phenoxyethanol Benzyl Alcohol AMP-Acrylates/Allyl Methacrylate Copolymer CI 77499 (Black Iron Oxide) Ethylhexylglycerin C13-14 Isoparaffin Laureth-7 Citral Citronellol Coumarin Evernia Prunastri Extract Limonene Linalool
Content: 0.1 Liter (€269.50 / 1 Liter)
O'Douds Dry Wax – Extreme Hold with a Dry, Natural Finish The strongest styling product in the O'Douds range: this water-based Dry Wax delivers extreme yet flexible hold with a dry finish and no added shine. Rice bran wax, carnauba wax, kaolin and sea salt give the hair texture, volume and maximum control. Finished with a fresh bergamot and green tea scent. Made in the USA. O'Douds Dry Wax is designed for hairstyles that demand exceptional strength and precise control. It combines the firm performance of a traditional hair wax with the dry grip of a modern styling product and is described by O'Douds as the strongest product in its entire range. Despite its considerable strength, Dry Wax does not set into a completely rigid shell. The hairstyle remains pliable and can be reshaped with the fingers or a comb throughout the day. This makes it equally suitable for short, textured styles and classic pompadours, side parts and high-volume quiffs. Hold, Shine and Finish Hold: extremely strong and long-lasting Shine: neutral – largely preserves the hair's natural sheen Finish: dry, grippy and clearly defined Scent: bergamot and green tea Maximum Control with Flexible Styling Rice bran wax, carnauba wax and hydrogenated castor oil form the foundation of the product's strong yet pliable hold. They control normal, thick or stubborn hair and help maintain the desired shape for many hours. Kaolin and sea salt add grip, texture and definition. Castor oil and jojoba oil support smooth application and help prevent the hair from feeling unnecessarily brittle despite the dry finish. Dry Wax can also be used to increase the hold of other styling products. A small amount may be combined with a softer pomade or styling cream whenever additional control is required without fundamentally changing its original finish. Recommended For Short to medium-length hair Normal, thick and stubborn hair Textured crops and structured short hairstyles Side parts and controlled business styles Quiffs, pompadours and high-volume hairstyles Styles requiring exceptionally strong, reshaping hold Increasing the control of softer styling products Dry Wax or Matte Paste? O'Douds Dry Wax is the stronger and more controlling of the two products. It largely preserves the hair's natural sheen and is particularly well suited to precisely shaped hairstyles requiring maximum stability. O'Douds Matte Paste offers slightly less hold but creates a visibly more matte finish with looser volume. It is ideal for flexible, messy and naturally textured styles. Choose Dry Wax for maximum strength or Matte Paste for the most matte result. The Fragrance The fresh fragrance combines sparkling bergamot with green, subtly earthy accords reminiscent of green tea. Black pepper, palo santo and lavender provide additional depth, while orange and may chang contribute a lively citrus character. O'Douds creates the fragrance with essential oils, plant extracts and absolutes rather than synthetic fragrance oils. The result is clean, airy and modern, becoming pleasantly subtle after styling. How to Use Scoop out a small amount according to your hair length and lightly spread it between the palms. Work evenly through dry or slightly damp hair from the roots to the ends, then shape with the fingers, a comb or a brush. Application to completely dry hair provides the strongest hold, greatest grip and driest, most defined finish. For additional volume, blow-dry the hair before application while directing it roughly into the desired shape. Applying the product to slightly damp hair makes it easier to distribute and produces a looser, more natural style with reduced volume. Build the hold gradually with several small amounts if necessary. Restyling and Washout Dry Wax remains pliable throughout the day and can be reshaped whenever required. Its water-based formula is considerably easier to remove than a traditional oil-based hair wax. Warm water and a mild shampoo are recommended for complete cleansing. Vegan Styling with a Sustainable Approach O'Douds uses plant-based, responsibly selected ingredients and does not use animal-derived materials or animal testing. The recyclable glass jar reflects the American grooming brand's commitment to more sustainable personal care. The strongest styling product in the O'Douds range. Vegan and cruelty-free. Made without synthetic fragrances. Packaged in a recyclable glass jar with a screw-on lid. Made in the USA. Contents: 97 g (3.4 oz.) Ingredients: Water Oryza Sativa (Rice) Bran Wax Ricinus Communis (Castor) Seed Oil PEG-40 Hydrogenated Castor Oil Simmondsia Chinensis (Jojoba) Seed Oil Emulsifying Wax Copernicia Cerifera (Carnauba) Wax Hydrogenated Ricinus Communis (Castor) Seed Oil Kaolin Sea Salt Behentrimonium Methosulfate Cetearyl Alcohol Phenoxyethanol Caprylyl Glycol Sorbic Acid Lavandula Officinalis (Lavender) Oil Citrus Bergamia (Bergamot) Oil Citrus Sinensis (Orange) Oil Piper Nigrum (Black Pepper) Seed Oil Litsea Cubeba (May Chang) Oil Bursera Graveolens (Palo Santo) Oil
Content: 97 Gramm (€30.88 / 100 Gramm)
Womanizer Matt Clay Mysterious Paintings – Very Strong Hold and a Natural Matte Finish The popular “Mysterious Paintings” fragrance is finally available as an oil-based matt clay. This handmade wax pomade provides very strong hold, a natural matte finish and a refreshing scent of orange peel and lime. Ideal for taming particularly thick and unruly hair. Handmade in Lower Saxony, Germany, by pomade enthusiast and creator Carsten Sommer. Womanizer Matt Clay Mysterious Paintings is a firm, oil-based wax pomade designed for demanding hairstyles and particularly unruly hair. It combines the reliable hold of a traditional pomade with the drier, natural-looking finish of a modern matt clay. The mysterious dark green marbling makes the pomade an immediate visual highlight. It is complemented by the popular “Mysterious Paintings” fragrance: a mild yet fascinating blend of fresh orange peel, lime, a touch of vanilla and delicate lavender notes. Every pomade in the Womanizer Matt Clay range offers the same firm consistency, very strong hold and natural matte finish. The traditional formula is based on ingredients including beeswax, petrolatum, lanolin, coconut oil, microcrystalline wax and bentonite clay. What makes each version unique is its exceptional fragrance, inspired by timeless men’s perfumes. Discovering and recognising the individual fragrance inspirations turns every Womanizer pomade into a special experience for pomade enthusiasts and fragrance lovers. Womanizer pomades are carefully handmade in small batches in Lower Saxony, Germany. The brand was created by Carsten Sommer, a passionate pomade enthusiast and formulator who has dedicated himself to developing and producing distinctive pomades since 2013. Hold and finish Hold: very strong Shine: natural matte Consistency: firm and waxy Fragrance: fresh orange peel and lime with vanilla and lavender Suitable for Womanizer Matt Clay Mysterious Paintings is particularly suitable for taming thick, dense and unruly hair. Its very strong hold provides reliable control and long-lasting shape without creating excessive shine. It can be used for a wide variety of hairstyles, from textured out-of-bed looks and classic business styles to side parts and voluminous quiffs. The matt clay is also an excellent choice whenever definition, texture and a natural-looking finish are required. How to use Due to its firm consistency, use the back of your fingernail to scoop a small amount of matt clay from the tin. Alternatively, briefly warm the closed tin with a hairdryer to make the product easier to remove. Rub the product thoroughly between your palms until it becomes soft and evenly distributed. Work it into dry or slightly damp hair, distributing it from the roots to the ends. Shape the hair as desired using a comb, brush or your fingers. A hairbrush creates additional volume and a more uniform shape, while finger styling provides greater texture and separation. For additional hold, gradually apply more matt clay in small amounts. Presented in a flat metal tin with a screw-top lid.Handmade in Germany. Free from preservatives. Contents: 90 ml (3 fl. oz.) Ingredients Cera Alba Petrolatum Lanolin Cocos Nucifera Oil Cera Microcristallina Bentonite (C.I. 77004) Parfum Talc Citral Hydroxycitronellal Coumarin Geraniol Linalool Citronellol Limonene
Content: 0.09 Liter (€221.67 / 1 Liter)
RareCraft Entropy Clay Pomade – Oil-Based Clay with Firm Hold and a Matte Finish A handcrafted oil-based clay with firm hold, high texture and a naturally matte finish. Kaolin and montmorillonite provide grip and definition, while shea butter and coconut, avocado, argan and castor oils support smooth, flexible styling. Finished with a modern fragrance of lemon, bergamot, Sichuan pepper, cedarwood and vetiver. Made in small batches in Poland. RareCraft Entropy Clay Pomade combines the durability of a traditional oil-based pomade with the grippy texture and matte appearance of a modern hair clay. The result is a powerful styling product for defined, voluminous hairstyles that remain workable throughout the day. The pomade provides a firm hold rated 4 out of 5 with equally pronounced texture. Because it does not set hard in the hair, the style can be reshaped at any time with the fingers, a comb or a brush. Dense, coarse and difficult-to-control hair particularly benefits from its substantial wax base. Hold, Shine and Finish Hold: firm – 4 out of 5 Shine: matte Texture: high – 4 out of 5 Volume: medium to high Finish: naturally matte, grippy and flexible Scent: lemon, bergamot, Sichuan pepper and warm woods Strong Hold Without Setting Hard Petrolatum, beeswax, microcrystalline wax and candelilla wax create a durable, workable foundation. It controls the hairstyle reliably without forming a brittle or rigid coating. The oil- and wax-based formula is more resistant to moisture and perspiration than many water-based clays. It also provides the classic restyling properties of a traditional pomade: the hairstyle can be corrected throughout the day without adding water or more styling product. Kaolin and Montmorillonite for Texture and a Matte Finish Kaolin and montmorillonite reduce the visible shine of the oil- and wax-based formula. They create dry grip, bring individual sections together and add clearly defined texture. This makes Entropy suitable for loose, roughed-up hairstyles as well as classic looks requiring a stable foundation and understated finish. Despite the mattifying clays, the included butter and botanical oils prevent the hair from feeling as dry as it can with many purely water-based matte clays. Conditioning Butter and Botanical Oils Shea butter and coconut, avocado, argan and castor oils support smooth application and help prevent an unnecessarily brittle feel. Tocopheryl acetate, a stable form of vitamin E, completes the formula. These conditioning ingredients do not turn the clay into a lightweight hair cream: Entropy remains a powerful, firm styling product with a substantial wax base. Recommended For Dense, coarse and difficult-to-control hair Short to medium-length hair Textured crops and roughed-up short hairstyles Messy styles with strong definition Quiffs and matte pompadours Side parts and classic men's hairstyles Styles requiring high texture and controlled volume Experienced pomade users and professional barbers The substantial wax base is less suitable for very fine, delicate or weak hair. A lighter water-based clay or matte paste may be a better choice for those hair types. The Entropy Fragrance Bright lemon and bergamot open the composition, sharpened by the sparkling spice of Sichuan pepper. Nutmeg and jasmine meet the transparent, modern woody character of Iso E Super at the heart. Vetiver, cedarwood, patchouli, sandalwood and musk create a warm, dry base. The result is a fresh, spicy and woody men's fragrance with modern depth. Top notes: Lemon, bergamot and Sichuan pepper Heart notes: Nutmeg, jasmine and Iso E Super Base notes: Vetiver, cedarwood, patchouli, sandalwood and musk How to Use Scoop out a small amount with dry hands and warm it thoroughly between the palms. Body heat softens the firm wax base and makes it easier to distribute. Apply the clay evenly in several small portions, working from the roots to the ends. For the strongest hold, greatest texture and most matte finish, use it in completely dry hair. Shape with the fingers, a comb or a brush. For additional volume, blow-dry the hair first while directing it roughly into the desired shape. Build greater hold gradually with another small amount if required. Restyling and Buildup Entropy does not harden and remains workable throughout the day. Individual sections can be redefined whenever required with the fingers or a comb. As with a traditional oil-based pomade, a small amount of product may remain in the hair after washing. This buildup provides a useful styling foundation for the following day, meaning that considerably less fresh product is normally required. Washout The oil-based formula cannot be rinsed away with water alone. A strong pomade shampoo or clarifying shampoo is recommended for complete removal. Depending on the amount applied, hair type and shampoo used, two washes may be necessary. Anyone who prefers to make use of the buildup can wash the hair more lightly and add a smaller amount of Entropy Clay Pomade the following day. Storage Store the jar at room temperature between 10 and 25 °C. Avoid intense heat and direct sunlight to preserve the consistency and quality of the wax base. Oil-based clay with firm hold and a naturally matte finish. With kaolin, montmorillonite, shea butter and selected botanical oils. Without added colourants or preservatives. Packaged in a premium glass jar with a screw-on lid. Handmade in small batches in Poland. Contents: 100 g (3.5 oz.) Ingredients: Petrolatum Cera Alba Kaolin Butyrospermum Parkii Butter Montmorillonite Microcrystalline Wax Euphorbia Cerifera Cera Cocos Nucifera Oil Persea Gratissima Oil Argania Spinosa Kernel Oil Ricinus Communis Seed Oil Polysorbate 20 Tocopheryl Acetate Parfum Limonene Linalool Citronellol Citral
Reuzel x Liquid Death Severed Head Clay Pomade – Strong Hold and Ultra-Matte Finish Limited-edition Strong Hold Clay Pomade created by Reuzel and Liquid Death. Its water-soluble formula combines bentonite clay, beeswax, carnauba wax and Liquid Death Mountain Water to deliver strong, workable control, roughed-up texture and a completely matte finish. Scented with the fruity and subtly spiced Apple Salsa fragrance of Reuzel Pink Pomade. Made in the USA. Reuzel x Liquid Death Severed Head Strong Matte Clay Pomade combines Reuzel’s professional barbering expertise with Liquid Death’s uncompromising visual identity. The result is Reuzel’s strongest hair clay, designed for bold styles with gritty texture, reliable control and absolutely no shine. Formulated with Liquid Death Mountain Water, this limited edition works on most hair types and is particularly effective on short to medium-length hair. It defines individual sections, creates visible separation and gives even fine hair more grip and a fuller appearance. Hold and finish Hold: strong and long-lasting – 8 out of 10 Shine: completely matte – 0 out of 10 Texture: gritty, grippy and pieceable Finish: dry, natural and non-greasy Restyling: remains workable with the fingers Severed Head Clay Pomade controls the hair for hours without setting as rigidly as a conventional hair gel. The style remains workable and can be refreshed or deliberately retextured with the fingers throughout the day. Ultra-matte finish with bentonite clay Bentonite clay absorbs excess oil from the hair and scalp, creating an exceptionally dry, matte finish. It adds considerable structure and definition without making the hair look greasy or visibly overloaded with styling product. Carnauba wax and beeswax support the strong hold, help control frizz and preserve a degree of flexibility. Glycerin helps maintain moisture so that the hair does not feel unnecessarily brittle despite the clay’s powerful mattifying effect. Reuzel’s botanical T-4 Tonic Blend of witch hazel, rosemary, horsetail and nettle complements the formula and contributes to a clean, balanced feel. Which hairstyles is it suitable for? Textured crops and modern short hairstyles Messy styles and deliberately roughed-up looks Quiffs and matte pompadours Side parts with a natural finish Piecey, separated and tousled hairstyles Styles requiring additional volume and pronounced texture Short to medium-length hair Most hair types and textures This is not the right pomade for a traditional high-shine slick back. Its strength lies in dry, modern hairstyles with clearly visible texture and separation. Consistency and application The sand-coloured clay has a firm, slightly grippy consistency. It requires a little pressure to scoop from the tin, but quickly becomes warm, smooth and workable between the palms. For even application, begin with a small amount and build the product in several thin layers. This makes it easier to distribute from the roots to the ends and creates controlled texture without unnecessarily weighing down individual sections. The Apple Salsa fragrance Severed Head Clay Pomade features the popular Apple Salsa fragrance associated with Reuzel Pink Pomade. Fresh apple and lemon notes lead into a subtly spiced heart and a smooth, clean dry-down. The fragrance is clearly noticeable during application, then becomes more restrained in the hair without dominating throughout the day. Application Scoop a small amount of clay from the tin. Rub thoroughly between the palms until the product becomes warm and completely smooth. Apply to dry or towel-dried hair, working from the crown towards the front. Distribute evenly from the roots to the ends. Use the fingers for roughed-up texture or a comb for a more controlled shape. Gradually add another small amount if additional hold and definition are required. Application to completely dry hair produces the strongest hold, most pronounced texture and driest matte finish. Application to towel-dried hair makes the clay easier to distribute and provides more time for controlled styling. Washing out Although the formula contains bentonite clay and several waxes, it is water-soluble and considerably easier to remove than a traditional oil-based clay pomade. Warm water removes a large proportion of the product, while shampoo is recommended for a complete cleanse. Sweet Georgia Brown Cocoanut Oil Shampoo makes a suitable companion product for thoroughly removing clay, wax and styling residue while helping the hair remain manageable. For dry or difficult-to-comb hair, a small amount of Sweet Georgia Brown Hair Tonic can be applied after washing as a leave-in conditioner. Allow the hair to dry completely before applying the clay pomade so that its hold and matte finish are preserved. Limited-edition packaging This limited edition is presented in a striking metal tin with a golden-yellow screw-top lid and the distinctive Severed Head artwork. The design combines Reuzel’s traditional barbershop identity with Liquid Death’s provocative visual language, making the tin an eye-catching collectable. Limited-edition collaboration between Reuzel and Liquid Death. Infused with Liquid Death Mountain Water. Strong hold: 8 out of 10. Matte finish: 0 out of 10 shine. Packaged in a metal screw-top tin. Made in the USA. Not vegan. Contents: 95.8 g (3.38 oz.) Ingredients: Aqua (Water) Bentonite VP/VA Copolymer Hydrogenated Vegetable Oil Glycerin Lanolin Alcohol Cera Alba (Beeswax) Propylene Glycol Caprylic/Capric Triglyceride Hydrogenated Castor Oil Lanolin Wax Tribehenin Copernicia Cerifera (Carnauba) Wax Liquid Death Aqua (Water) Glyceryl Stearate SE PEG-40 Hydrogenated Castor Oil Cetearyl Alcohol Hamamelis Virginiana (Witch Hazel) Extract Rosmarinus Officinalis (Rosemary) Leaf Extract Equisetum Arvense Extract Urtica Dioica (Nettle) Leaf Extract Phenoxyethanol Caprylyl Glycol Ethylhexylglycerin Parfum (Fragrance) Benzyl Benzoate Amyl Cinnamal Hexyl Cinnamal Citronellol Linalool Eugenol The ingredient declaration printed on the supplied product packaging is authoritative.
Content: 0.958 Liter (€14.61 / 1 Liter)
RareCraft Sicilian Sunset Oil Based Clay – Strong Hold, High Texture & Naturally Matte Finish Handcrafted oil-based hair clay by RareCraft with strong, flexible hold and a naturally matte to subtly satin finish. Kaolin and montmorillonite give the hair volume, grip and definition. Shea butter together with wheat-germ, avocado, argan and jojoba oils complements the rich formula. Scented with the Mediterranean Sicilian Sunset fragrance featuring lemon, bergamot, mandarin, bitter orange, orange blossom, neroli, jasmine, amber and ambrette. Made in small batches in Poland. The RareCraft Sicilian Sunset Oil Based Clay combines the reliable hold and characteristic buildup of a traditional oil-based pomade with the dry texture of a modern hair clay. It was developed for styles that require plenty of control, volume and definition while retaining a natural and flexible appearance. Its firm yet workable consistency can be scooped from the glass jar with light pressure and softens when rubbed thoroughly between the palms. Once applied, the clay delivers a strong, long-lasting and restylable hold. Unlike a gel pomade, it does not set completely rigid, allowing the hairstyle to be adjusted with the fingers or a comb during the day. Volume, texture and reliable control Kaolin and montmorillonite add grip while reducing the visible shine of the oil- and wax-based foundation. This creates a textured, naturally matte finish. Depending on the hair, amount used and application method, a subtle and well-groomed satin sheen may remain. The clay groups individual sections of hair, produces visible definition and supports voluminous styles without making the hair look stiff or artificial. Coarse, dense or unruly hair particularly benefits from its combination of strong control and flexible restyling. Suitable for Textured crops and structured short hairstyles Quiffs and high-volume styles Relaxed pompadours with a natural finish Side parts and classic hairstyles without excessive shine Messy styles and individually defined sections Medium-length, coarse or dense hair The rich, wax-based formula is only conditionally suitable for very fine or delicate hair. In this case, apply it particularly sparingly or select a lighter water-based styling product. Rich formula with oils, butter and proteins In addition to petrolatum and selected waxes, the oil-based formula contains botanical oils, shea butter and hydrolysed plant proteins: Kaolin and montmorillonite: Provide grip, volume and a matte finish. Beeswax and microcrystalline wax: Support strong yet flexible hold. Shea butter: Helps keep the hair supple despite the clay’s grippy styling effect. Wheat-germ oil: Complements the formula with conditioning lipids. Avocado oil: Supports a soft and conditioned hair feel. Argan and jojoba oils: Condition the hair and help reduce a brittle feeling. Hydrolysed lupine and rice proteins: Support a stronger and more structured appearance. Vitamin E: Functions as an antioxidant within the formula. Because the formula contains beeswax, this product is not vegan. The Sicilian Sunset fragrance The fragrance evokes a warm sunset on the Sicilian coast. Sparkling citrus fruits open the composition with Mediterranean freshness. Elegant white flowers form its heart before the scent settles into a warm and gently sensual base. Top notes: Lemon, bergamot, mandarin and bitter orange Heart notes: African orange blossom, neroli, jasmine and pittosporum Base notes: Amber, angelica and ambrette The combination of fresh citrus, elegant flowers and a warm base gives the clay a summery, Mediterranean yet masculine character. Tobacco is not included in the manufacturer’s current fragrance description. How to use Scoop out a small amount with dry fingers and rub it thoroughly between the palms until the clay becomes soft and evenly distributed. Apply it gradually from the roots through to the ends. For the strongest hold, most texture and mattest result, apply the clay to completely dry hair. Application to slightly towel-dried hair makes it easier to distribute and creates a smoother finish with slightly less volume. Shape with the fingers for relaxed texture or use a comb and brush for a cleaner, more precise result. Add further small amounts gradually when needed. Applying too much at once may unnecessarily weigh the hair down. Buildup and restyling Like a traditional oil-based pomade, Sicilian Sunset Clay may leave a light buildup after a gentle shampoo wash. This thin layer of residual product can be used as a natural styling foundation the following day, often providing additional volume and faster shaping. To refresh the style, lightly dampen the hair with water or an oil-free hair tonic, comb it through and reshape it. A smaller amount of fresh clay than on the first day will usually be sufficient. Washout As an oil- and wax-based clay, the product is not as easy to remove as a water-based pomade. A good shampoo is recommended for thorough cleansing. Depending on the amount applied and the desired level of removal, two shampoo washes may be required. Handcrafted oil-based clay from the RareCraft Sicilian Sunset collection. Presented in a premium glass jar with a screw lid and illustrated outer carton. Made without added colourants. Made in small batches in Poland. Contents: 100 g Ingredients: Petrolatum Kaolin Ceteareth-20 Montmorillonite Beeswax Aqua Microcrystalline Wax Triticum Aestivum Germ Oil Persea Gratissima Oil Butyrospermum Parkii Butter Argania Spinosa Kernel Oil Simmondsia Chinensis Seed Oil Polysorbate 20 Tocopheryl Acetate Hydrolyzed Lupine Protein Parfum Pentylene Glycol Hydrolyzed Rice Protein Linalool Limonene Phenoxyethanol Citrus Limon Peel Oil Hydroxycitronellal Ethylhexylglycerin Citronellol Geraniol
Medium-firm UWB for natural volume Excellent smooth and creamy UWB hair paste (i.e. a mixture of water-based and oil-based pomade). Offers strong, flexible hold that gives every hairstyle structure and character. Completely shine-free, but also without making the hair super dry. With beeswax, matte kaolin, nourishing shea butter and avocado oil. Smells wonderfully soothing and adventurous at the same time of sandalwood, pine needles and bergamot. Handmade in Poland. By Elementum Terra is ideal for short to medium-length hair, with a matte but stylish finish. Like messy hairstyles, pomps/quiffs or undercuts. The absence of parabens, sulfates and silicones makes Terra a healthy choice for hair and the environment. With shea butter that penetrates deep into the hair and makes it soft, and avocado oil that strengthens the hair from roots to tips, Terra offers not only styling but also intensive care. Kaolin clay provides volume and texture, while beeswax creates a protective layer that keeps the hair in shape all day. By Elementum Terra is perfect for short to medium length hair when a matte yet stylish solution is desired. The absence of parabens, sulfates and silicones makes Terra a healthy choice for hair and the environment. The scent of Terra is reminiscent of a walk in the woods, with notes of sandalwood, pine needles and bergamot that capture the essence of nature and create an atmosphere of adventure and tranquility. How to use For optimal results, apply to blow-dried hair and style as desired. Alternatively, apply to towel-dried hair and allow to air dry. Packaged in a screw-top tin and cardboard box Made in Poland (No dyes, parabens, sulfates or silicones) Contents: 3.5 fl.oz (100 ml) Ingredients: Aqua Cera Alba Kaolin Clay Green Clay (LIlite, Kaolin, Montmorillonite) Persea Gratissima Oil Cetyl Alcohol Glycerin Petrolatum Maltodextrin Hydrogenated Soy Vegetable Oil Ceteareth 20 Parfum Copernicia Cerifera Cera Butyrospermum Parkii Butter Polysorbate 80 Phenoxyethanol and Ethylhexylglycerin Iso E. Super Eugenol Citral Geraniol Limonene Linalool
Great medium-firm clay with good ingredients and a completely matte look. Great for messy and textured styles Its creamy consistency makes it very easy to remove and distribute through the hair. Offers great hold, especially for short hair - all day long - with a matte, fairly quick-drying finish that gets softer over time. When worked in, it becomes grippy and a little harder to comb through, making it ideal for messy and finger styles. Can even be used as a pre-styler. Perfect for thin hair too. With a masculine, aromatic scent of oud, smoke, sage and cocoa. Handmade in Poland. The By Elementum Deserto (Latin for "desert") Matte Clay is more than just a styling product - it is an indispensable tool that shapes any hairstyle and holds it all day long. With the strongest hold in the By Elementum collection, Deserto guarantees that every hairstyle can withstand even the toughest challenges, while the matte finish gives a natural look. Less waxy and less firm in consistency than Elementum Terra. However, Elementum Terra and Deserto are similar in terms of the basic recipe and hold. Deserto's special formula combines nourishing ingredients such as shea butter, which intensively moisturizes the hair, and beeswax, which forms a protective layer to keep the hairstyle in shape for a long time. Kaolin clay provides additional texture and volume, while at the same time optimally caring for the hair. By Elementum Deserto is aimed at men who do not compromise on their look and are looking for products that offer long-lasting, flexible hold and care. The clay is free from parabens, sulfates and silicones, making it a healthy choice for hair and the environment. The scent of Deserto is a mysterious, masculine blend of cocoa, dried pepper and agarwood that remains subtly noticeable all day and captures the wild beauty of the desert. Application For best results, apply to dry hair and style as desired. Add more product if needed for extra hold. Packaged in a screw-top tin and cardboard box Made in Poland (No dyes, parabens, sulfates or silicones) Contents: 3.5 fl.oz (100 ml) Ingredients: Aqua Cera Alba (Beeswax) Kaolin Clay Green Clay (IIlite, Kaolin, Montmorillonite) Copernicia Cerifera Cera (Carnauba wax) Butyrospermum Parkii (Shea Butter) Cetyl Alcohol Sodium Chloride Ceteareth 20 Glycerin Parfum Phenoxyethanol and Ethylhexylglycerin Polysorbate 80 Limonene Linalool Pinene Benzyl Salicylate >
A real clay with a strong hold and a completely matte finish. Excellent for longer and fine hair. A creamy, soft pomade. Offers a firm hold without weighing down the hair, similar to the Shear Revival Northern Lights or O'Doud's Dry Wax. As well as a coarse, flowing, light texture with a natural to matte finish. The hair still remains super smooth. In combination with a pre-styler, such as the one with the Montibus, the result is even more matte. Easy to use: almost no pulling or tugging. Re-styling is as easy as with an oil-based pomade, with only a slight dryness and excellent control. Washing out is also child's play: most of it can be removed with water, the rest with shampoo. The hair feels soft and cared for afterwards. The scent is sensational and very mild: complex and very pleasant of musk, leather, with a hint of spicy sweetness. Can be easily combined with aftershave or perfume. Petroleum-free without Vaseline. Handmade in Poland. The Elementum Caeli (pronounced "cah-a-lee, Latin for "sky") Clay Pomade is the ideal choice for fans of classic hairstyles and natural care. Thanks to a formula of beeswax, carnauba wax, kaolin and green clay, this matte clay ensures strong, flexible styling that gives structure and texture without weighing the hair down. Caeli shows its strengths especially on longer hair by providing volume and a natural finish that lasts all day. Shea butter and glycerin ensure that the hair remains well-groomed and flexible. The subtle scent of ozone, sandalwood and orange is delightful. The combination of shea butter provides intensive moisture and protects against hair breakage, while the hair remains supple and healthy. Thanks to the light formula, the hair does not feel weighed down and retains its natural bounce. Caeli is perfect for men who are looking for permanent control over their hairstyle without sacrificing flexibility. It gives hair a matte, vibrant look that always looks freshly styled - as if you've just come from the hairdresser. In addition, Caeli is paraben-, sulfate- and silicone-free, making it a healthy choice for hair and the environment. The scent of Caeli is a refreshing and invigorating blend of ozone, reminiscent of a clear morning after a summer rain, combined with the warm base of sandalwood and orange for a soothing note. How to use Take a small amount of the product and rub it in the palms of your hands to distribute it evenly. Then apply to damp or dry hair and style as desired. Packaged in a screw-top tin and cardboard box Made in Poland (No dyes, parabens, sulfates or silicones) Contents: 3.5 fl.oz (100 ml) Aqua Butyrospermum Parkii (Shea Butter) Kaolin Clay Cera Alba (Beeswax) Copernicia Cerifera Cera (Carnauba Wax) PEG-40 Hydrogenated Castor Oil Green Clay (IIlite, Kaolin, Montmorillonite) Polysorbate 80 Glycerin Phenoxyethanol and ethylhexylglycerin Citric acid Xanthan gum Iso E Super Pogostemon Cablin Leaf Oil Eugenol Citral
Reuzel Clay Matte Pomade – Medium Hold and a Naturally Matte Finish Water-based clay pomade with a medium, flexible hold and naturally matte finish. Its creamy formula adds texture and definition, remains restylable throughout the day and washes out easily. Finished with a mild mint chocolate scent. Made in the USA. Reuzel Clay Matte Pomade was developed with the cult barbers of Schorem in Rotterdam. It combines the easy application of a creamy hair paste with the flexible control of a traditional pomade and the dry finish of a modern hair clay. The beige styling cream is effortless to scoop from the tin, quickly spreads between the palms and distributes evenly through the hair. The result is a natural, textured style without unwanted shine. Medium Hold and Flexible Control Reuzel Clay Matte Pomade provides a medium, flexible hold. It gives the hairstyle reliable shape and definition without making the hair hard or rigid. The style remains relaxed and can be refreshed at any time with your fingers or a comb. The product can be applied gradually for additional hold. A small amount is sufficient for natural everyday hairstyles, while adding more product creates greater control and stronger texture. Naturally Matte Finish The included kaolin clay absorbs excess shine and gives the hair a naturally matte finish. The style looks well groomed and textured without appearing dry, dull or overloaded with product. Beeswax and mineral oil support flexible styling, while aloe vera and extracts of witch hazel, rosemary, nettle and horsetail complement the creamy formula. Ideal for Natural and Textured Hairstyles Reuzel Clay Matte Pomade is particularly suitable for: Textured crops and modern short hairstyles Relaxed quiffs and matte pompadours Side parts with a natural finish Messy styles and out-of-bed looks Modern business hairstyles Adding texture and definition to fine or normal hair Consistency and Scent The pomade has a soft, creamy consistency and can be scooped out with virtually no resistance. It quickly becomes smooth between the palms and can then be distributed evenly through the hair. The pleasantly mild scent combines fresh mint with a smooth chocolate note. It remains subtle in the hair, making the pomade ideal for everyday use. Application Scoop out a small amount of pomade and rub it thoroughly between your palms. Distribute it evenly through dry or slightly damp hair, then shape the desired hairstyle with your fingers, a comb or a hairbrush. For the strongest hold and most matte finish, apply the pomade to dry hair. Using it in slightly damp hair makes the product particularly easy to distribute and creates a more relaxed style with slightly less hold. Washout Thanks to its water-based formula, Reuzel Clay Matte Pomade washes out considerably more easily than traditional oil-based pomades. Warm water removes a large proportion of the product, while a mild shampoo is recommended for complete cleansing. The Packaging The flat beige and blue metal tin features nostalgic ornamental details and Reuzel's famous pig illustration. The motif refers to the history of pomade: the Dutch word “reuzel” means lard, which was once used as a base for traditional hair pomades. Packaged in a flat beige and blue metal tin with a screw-top lid. Made in the USA. Contents: 95 g Ingredients: Aqua Cera Alba (Beeswax) Tribehenin Cetyl Alcohol Stearyl Alcohol Bis-Diglyceryl Polyacyladipate-2 Paraffinum Liquidum (Mineral Oil) Octylacrylamide/Acrylates/Butylaminoethyl Methacrylate Copolymer PEG-40 Hydrogenated Castor Oil Sodium Polyacryloyldimethyl Taurate Kaolin Ceteareth-25 Caprylic/Capric Triglyceride Hamamelis Virginiana (Witch Hazel) Leaf Extract Rosmarinus Officinalis (Rosemary) Leaf Extract Urtica Dioica (Nettle) Extract Equisetum Arvense Extract Aloe Barbadensis (Aloe Vera) Leaf Juice Tocopheryl Acetate (Vitamin E) Hydrolyzed Quinoa Fragrance (Parfum) Phenoxyethanol Caprylyl Glycol Sorbic Acid Aminomethyl Propanol Caramel Hydrogenated Polydecene Trideceth-10 Benzyl Benzoate Limonene
Content: 95 Gramm (€14.74 / 100 Gramm)