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Average rating of 5 out of 5 stars

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Brillantina Linetti, 50 ml

The famous italian hair tonic with a lavender fragrance. Brillantina Linetti has been manufactured since 1946 in Italy. Used by men and women it became a symbol for well groomed, healthy and glossy hair after WW2. In the 1960s it got extremely popula
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Product information "Brillantina Linetti, 50 ml"

Brillantina Linetti – Italian Hair Oil with a Classic Lavender Fragrance

La Dolce Vita for the hair: Liquid Brillantina Linetti has been made in Italy since 1946. This traditional hair oil makes dry or flyaway hair feel smoother, creates an elegant silky shine and surrounds it with the brand’s unmistakable warm lavender fragrance. Ideal for relaxed summer hairstyles and polished Italian styles of the 1950s. Presented in a nostalgic glass bottle. Made in Italy.

Brillantina Linetti is a classic of Italian hair care. Since 1946, it has represented smooth, polished hair and a distinctive fragrance that immediately recalls Italy and the elegant men’s grooming of the post-war era.

As a liquid brilliantine, it provides very little traditional styling hold. Instead, it smooths the hair, improves pliability and creates silky shine. It is particularly suitable for fine to normal hair, relaxed side parts and hairstyles intended to look polished without becoming rigid.

Brillantina Linetti Italian lavender hair oil

An Italian Grooming Classic Since 1946

During the 1950s and 1960s, brilliantines were part of the daily hair-care routine of many Italian men and women. They smoothed flyaway hair, created elegant shine and gave the hairstyle a well-groomed fragrance.

Brillantina Linetti was produced for decades first in Venice and later in Turin. The brand also secured its place in Italian popular culture through its well-known television advertising during the 1960s.

The atmosphere recalls Italy’s classic black-and-white films: light summer suits, scooters, pavement cafés and carefully combed side parts. A touch of La Dolce Vita captured in a small glass bottle.

Smoothness and Silky Shine

The liquid oil-based formula coats the hair lightly and smooths its surface. Dry, dull or flyaway hair appears calmer, smoother and better groomed.

The level of shine can be controlled through the amount used. A few drops create subtle, natural-looking silky shine. A more generous application to slightly damp hair produces the polished finish associated with classic Italian hairstyles.

Because the brilliantine does not harden, the hair remains movable and can be recombed or brushed at any time.

Very Light Control for Natural Hairstyles

Brillantina Linetti is primarily a hair oil rather than a strong styling product. It provides only very light control, smoothing protruding hairs and supporting the hairstyle’s natural shape.

On fine to normal hair, this may be sufficient for relaxed side parts and swept-back styles. Pompadours, tall quiffs and thick or unruly hair will require an additional, firmer pomade.

Which Hairstyles Is Brillantina Linetti Suitable For?

  • Relaxed summer hairstyles with natural movement
  • Classic Italian side parts
  • Swept-back styles with silky shine
  • Smoothing flyaway and protruding hairs
  • As a shine-enhancing finish over a firmer pomade
  • Fine to normal hair
  • Grooming a shaved or closely cropped scalp

Warm Italian Lavender Fragrance

The fragrance is led by classic lavender and has a warmer, more floral character than many cool aromatic English lavender products. Soft powdery and subtly spicy impressions complete the composition.

The fragrance remains pleasantly noticeable in the hair and conveys the polished character of Italian men’s grooming from the 1950s and 1960s. The brilliantine contains no alcohol and does not dry to a hard finish.

Brillantina Linetti or Linetti Solida?

Liquid Brillantina Linetti is the lighter version. It primarily provides smoothness and shine, with very little hold. This makes it especially suitable for fine to normal hair and relaxed, movable hairstyles.

Brillantina Linetti Solida has a pomade-like consistency and provides light to medium hold. It is the more suitable choice for traditional side parts and slickbacks requiring additional control as well as shine.

The formerly available Brillantina Linetti Spray is no longer produced.

Directions

Dispense a few drops into the palm, spread between the hands and work evenly through dry or slightly damp hair. Begin with a small amount and add further drops only when required.

Applied to dry hair, the brilliantine smooths flyaways and creates subtle silky shine. Used in slightly damp hair, it distributes particularly evenly and creates a stronger, more unified polished finish.

Shape the hair with a comb or hairbrush. A natural-bristle brush distributes the hair oil especially evenly and prevents individual sections from receiving too much product.

Combine with Don Draper for Additional Hold

When greater control is required, choose Don Draper Men’s Pomade. It provides medium to firm, flexible hold and classic shine. Apply Don Draper Pomade first as the shaping base, then use a few drops of Linetti for additional shine and lavender fragrance.

For thick or unruly hair, Don Draper Pomade Strong provides more powerful control. A very small amount of Brillantina Linetti can then be applied over the completed hairstyle as a shine-enhancing finish.

Use the Don Draper Premium Comb to section and shape the hairstyle precisely. A Don Draper hairbrush made with pure boar bristles distributes brilliantine and pomade evenly and creates a smooth finish without separated, oily strands.

An Alternative with an Iconic Fragrance: Sweet Georgia Brown

Those who prefer a warmer, powdery and spicy scent instead of a pure lavender character can choose one of the Sweet Georgia Brown Pomades. Their iconic fragrance combines impressions of rose, lavender, spices, citrus and vanilla and has been one of the most legendary compositions in pomade culture since the 1930s.

Sweet Georgia Brown Hair Tonic improves manageability, provides moisture and gives the hair very light control and natural shine. It is a suitable choice when conditioning and fragrance are desired with a less oily feel than a traditional liquid brilliantine.

English Lavender Alternative: Yardley

Yardley English Lavender Brillantine is a suitable secondary alternative for enthusiasts of traditional lavender fragrances. Linetti represents warm Italian lavender and the spirit of the 1950s, while Yardley offers a traditionally English interpretation of lavender.

Both products provide smooth shine for classic men’s hairstyles but differ in their fragrance character. Together, they offer an appealing comparison between Italian and English brilliantine traditions.

Washing Out

As a traditional hair oil, Brillantina Linetti is not water-soluble. When used sparingly, however, it is easier to remove than a firm oil-based pomade.

For thorough cleansing, first massage shampoo into dry or only slightly damp hair. Allow it to work briefly, add water, create a lather and rinse carefully.

For mild regular cleansing, use Sweet Georgia Brown Cocoanut Oil Shampoo. Its gentle formula cleanses the hair and scalp, while conditioning coconut oil derivatives support a smooth hair feel.

Packaging

Brillantina Linetti is presented in a clear glass bottle with a nostalgic label and a ribbed pale-green screw cap. The design recalls Italian grooming products of the 1950s and 1960s.

The bottle opening allows generous application. For fine or short hair, however, it is advisable to begin with only a few drops dispensed into the palm.

Caution

For external use only. Avoid contact with the eyes. Do not apply to an irritated or damaged scalp. Discontinue use if irritation occurs. Protect the glass bottle from impact and store it upright.

Liquid brilliantine for smoothness and silky shine.

With a classic warm lavender fragrance.

Without alcohol or added colourants and preservatives.

Presented in a nostalgic glass bottle.

Made in Italy.

Content: 50 ml

Ingredients:

  • Paraffinum Liquidum
  • Parfum
  • Cinnamal
  • Coumarin
  • Geraniol
  • Hydroxycitronellal
  • Isoeugenol
  • Linalool
Manufacturer "Linetti"

Brillantina Linetti – Italian brilliantine and pomade with a lavender fragrance

Brillantina Linetti – Italian Hair Grooming with 1950s Charm

Brillantina Linetti is a famous classic of Italian hair grooming. Since 1946, the brand has represented smooth, well-groomed hair, elegant shine and its distinctive aromatic lavender fragrance.

During the 1950s and 1960s, Linetti became part of the Italian way of life. The brilliantine accompanied elegant gentlemen, style-conscious women and the famous Italian “ragazzi” of the period. Its nostalgic character still evokes classic hairstyles, Italian cafés, motor scooters and the unmistakable elegance of La Dolce Vita.

Liquid Brilliantine or Traditional Pomade

The classic Brillantina Linetti is a lightweight hair oil that helps dry-looking hair feel smoother while adding a polished, silky shine. It provides very little hold and is ideal for smoothing, refreshing and finishing a hairstyle.

Brillantina Linetti Solida is the solid version. This soft pomade offers slightly more control and shape while remaining pleasantly pliable. It gives the hair a particularly attractive shine and a more pronounced lavender fragrance.

An Italian Classic for Nostalgic Hairstyles

Whether used for a traditional side part, a neatly combed-back hairstyle or a glossy post-war-inspired look, Linetti brings the charm of classic Italian hair grooming into the modern bathroom. The nostalgic packaging also makes both products distinctive additions to any grooming collection.

Discover Brillantina Linetti at PomadeShop and give your hair the shine and lavender fragrance of 1950s Italy.


Manufacturer: Kelemata Srl, Corso Re Umberto 20, 10128 Turin, Italy, servizioclienti@kelemata.it, kelemata.it

Properties
Attributes: Flüssig
Consistency: *** Gel pomade
Country: Italy
Era: 1940s, 1950s, 1960s
Scent: Lavender
Sheen: **** High sheen, *** Medium sheen, * Natürlicher Glanz
Vegan: Yes
Manufacturer

Linetti

Brillantina Linetti – Italian brilliantine and pomade with a lavender fragrance

Brillantina Linetti – Italian Hair Grooming with 1950s Charm

Brillantina Linetti is a famous classic of Italian hair grooming. Since 1946, the brand has represented smooth, well-groomed hair, elegant shine and its distinctive aromatic lavender fragrance.

During the 1950s and 1960s, Linetti became part of the Italian way of life. The brilliantine accompanied elegant gentlemen, style-conscious women and the famous Italian “ragazzi” of the period. Its nostalgic character still evokes classic hairstyles, Italian cafés, motor scooters and the unmistakable elegance of La Dolce Vita.

Liquid Brilliantine or Traditional Pomade

The classic Brillantina Linetti is a lightweight hair oil that helps dry-looking hair feel smoother while adding a polished, silky shine. It provides very little hold and is ideal for smoothing, refreshing and finishing a hairstyle.

Brillantina Linetti Solida is the solid version. This soft pomade offers slightly more control and shape while remaining pleasantly pliable. It gives the hair a particularly attractive shine and a more pronounced lavender fragrance.

An Italian Classic for Nostalgic Hairstyles

Whether used for a traditional side part, a neatly combed-back hairstyle or a glossy post-war-inspired look, Linetti brings the charm of classic Italian hair grooming into the modern bathroom. The nostalgic packaging also makes both products distinctive additions to any grooming collection.

Discover Brillantina Linetti at PomadeShop and give your hair the shine and lavender fragrance of 1950s Italy.


Manufacturer: Kelemata Srl, Corso Re Umberto 20, 10128 Turin, Italy, servizioclienti@kelemata.it, kelemata.it

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3 December 2025 19:11

Review with rating of 5 out of 5 stars

Sammlerprodukt

Es duftet nach Lavendel, leichter als die Brillantine derselben Marke.Jeder Sammler sollte es in seiner Samlung haben

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Brillantina Linetti Solida – Rare Italian Lavender Pomade Since 1946 A traditional Italian brilliantine pomade made since 1946. It provides light to medium, flexible hold and a soft, well-groomed shine. Its distinctive fragrance is led by aromatic lavender and complemented by warm floral and subtly spicy nuances. Presented in an unusual pale-green case inspired by historic solidified brilliantines. Made in Italy. Brillantina Linetti Solida is a rare classic Italian hair pomade. Since 1946, it has combined flexible styling, soft shine and an elegant lavender fragrance with packaging inspired by the golden age of European brilliantines. Its soft oil-based formula is easy to work through the hair and is particularly suitable for polished, close-fitting hairstyles. The hair remains movable and can be recombed or brushed at any time throughout the day. The most striking feature is the decorative pale-green case. 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Murray's Hair Glo Pomade

Murray’s Hair-Glo – Legendary High-Shine Pomade for the Classic Wet Look Legendary wax-free shine pomade from the 1920s with light hold and an intense wet-look finish. Its traditional formula of petrolatum, lanolin, coconut oil and fragrance leaves the hair smooth, controls flyaways and creates exceptional shine. Ideal for slick backs, classic side parts and as a high-shine finish over a firmer pomade. Made in the USA. Murray’s Hair-Glo was developed in the 1920s as a wax-free pomade for superior shine and smoothly slicked-back hairstyles. While the legendary Murray’s Superior primarily focuses on strong hold, Hair-Glo is all about smoothness, flexible control and a glossy wet-look finish. According to the ingredient declaration, its minimalist formula contains only four ingredients: petrolatum, lanolin, coconut oil and fragrance. Its soft consistency spreads effortlessly through the hair, making Hair-Glo an easy-to-use shine pomade for classic hairstyles, longer hair and dry-looking ends. Hold, Shine and Finish Hold: light Shine: very high Finish: smooth, flexible and glossy Scent: mild and classic Intense Shine for the Classic Wet Look The greatest strength of Murray’s Hair-Glo is its intense, deep-looking shine. It smooths the hair’s surface and creates the polished wet look associated with classic men’s hairstyles from the 1920s to the 1950s. Because the formula contains no shaping wax, its hold is deliberately light. The hair remains movable, smooth and easy to reshape at any time using a comb or brush. Suitable For Wet looks: for an intense, classic-looking shine Slick backs: for smoothly combed and supple hair Side parts: for elegant hairstyles with flexible hold Longer hair: for smoothing and controlling individual sections Dry-looking hair: for greater suppleness and visible shine As a finishing pomade: for additional shine over a firmer pomade Ideal as a Topper Over a Firm Pomade Many pomade enthusiasts use Murray’s Hair-Glo as a topper or finishing pomade. First apply a firmer pomade such as Murray’s Superior or Murray’s X-Tra Heavy to create the hold and basic shape. Then smooth a very small amount of Hair-Glo lightly over the finished hairstyle. This gives the hair an especially even, deep shine while largely preserving the hold of the pomade underneath. Smooth Hair with Lanolin and Coconut Oil Lanolin and coconut oil help leave the hair feeling smooth and make dry or dull-looking sections appear more polished. At the same time, the rich base gives the hair its characteristic shine. Hair-Glo can also be used to control frizz, flyaways or dry-looking ends. Due to its rich formula, it should be applied sparingly, especially to fine hair. Consistency and Scent Hair-Glo has a very soft, smooth consistency and can be removed from the tin with virtually no resistance. It becomes instantly pliable between the palms and spreads evenly through the hair. The scent is mild, classic and pleasantly understated, allowing the pomade to be combined easily with an aftershave or fragrance. Application Remove a very small amount from the tin with your fingertip and rub it between your palms. Work it evenly through dry or towel-dried hair, then shape the desired hairstyle using a comb or brush. In towel-dried hair, the pomade spreads particularly easily and creates a pronounced wet look. In dry hair, it is ideal for smoothing flyaways and adding targeted definition to individual sections. Always begin with the smallest possible amount. Gradually add more product if additional shine is required. Washing Out and Buildup As a traditional oil-based shine pomade, Murray’s Hair-Glo cannot be removed completely with water alone. Due to its soft, wax-free formula, however, it can be washed out more easily than Murray’s Superior or X-Tra Heavy. Depending on the amount applied, one thorough shampoo wash will often be sufficient. A small amount of remaining product can be used as a styling foundation for the following day. Packaged in a classic nostalgic metal tin. Made in the USA. Free from colourants and added preservatives. Contents: 85 g Ingredients: Petrolatum Lanolin Cocos Nucifera (Coconut) Oil Parfum (Fragrance)

Content: 85 Gramm (€11.71 / 100 Gramm)

Regular price: €9.95
DAX Short & Neat DAX Short & Neat

Average rating of 4.56 out of 5 stars

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DAX Short & Neat ("The blue DAX")

DAX Short & Neat – Soft Pomade with Light Hold and Natural Shine Soft, oil-based hair pomade with light hold and a natural to medium shine. DAX Short & Neat combines coconut and castor oils with an exceptionally smooth styling base. Ideal for short to medium-length hairstyles, dry or dull-looking hair and use as a shine-enhancing finish over a firmer pomade. Made in the USA. DAX Short & Neat is an exceptionally soft and easy-to-use pomade for natural hairstyles with light hold and a polished shine. Its smooth consistency is effortless to scoop from the tin and distributes evenly through the hair without pulling. The rich formula contains coconut oil and castor oil. It smooths the hair’s surface, controls flyaways and makes dry or dull-looking hair appear more supple and glossy. Hold, Shine and Finish Hold: light Shine: natural to medium Finish: soft, smooth and flexible Scent: mild, clean and subtly powdery Light Hold for Natural Hairstyles DAX Short & Neat provides a relaxed, flexible hold and is particularly suitable for short to medium-length hair. It smooths individual sections, controls flyaways and gives the hairstyle a polished shape without making the hair stiff. Because the pomade never hardens, the hair retains its natural movement and can be restyled at any time using your fingers, a comb or a brush. Natural to Medium Shine Depending on the amount applied and the method of application, DAX Short & Neat creates a natural to medium shine. The finish appears more understated in dry hair, while application to slightly damp hair produces a more intense shine. The pomade is particularly suitable for anyone who wants to give their hair a polished appearance without creating an extremely glossy wet look. Suitable For Short to medium-length hairstyles: for light hold and natural control Slick backs: for relaxed, swept-back styles with a polished shine Side parts: for classic hairstyles with flexible shape Business styles: for a natural and tidy finish Dry or dull-looking hair: for greater suppleness and visible shine Flyaways and frizz: for smoothing individual sections of hair As a finishing pomade: for additional shine over a firmer pomade Coconut Oil and Castor Oil Coconut oil helps leave the hair feeling smooth and adds shine to dry-looking hair. Castor oil complements the rich formula and helps make the hair’s surface appear smoother. The combination is particularly suitable for hair that appears dry, brittle or dull. Due to the oil-rich formula, the pomade should be applied sparingly to fine hair to avoid weighing it down. Ideal as a Finishing Pomade DAX Short & Neat works exceptionally well as a topper or finishing pomade. Begin by applying a firmer pomade to create the required hold and basic shape. Then smooth a very small amount of Short & Neat lightly over the finished hairstyle. This gives the hair a smoother surface and additional shine without significantly reducing the hold already created. Consistency and Scent The pomade has a very soft, smooth consistency and can be removed from the tin with virtually no resistance. It becomes instantly pliable when rubbed between the palms and can be distributed evenly through the hair. The scent is mild, clean and subtly powdery. It remains pleasantly understated in the hair and combines easily with an aftershave or fragrance. Application Remove a small amount from the tin with your fingertip and rub it between your palms. Work it evenly through dry or slightly damp hair. Shape the desired hairstyle using your fingers, a comb or a brush. Gradually add another small amount if additional shine or control is required. When using it as a finishing pomade, apply only a very small amount and gently smooth it over the already styled hair. Dosage Begin with the smallest possible amount. The soft, oil-rich formula is highly economical and can quickly weigh down fine hair if applied too generously. For dry-looking ends or individual flyaways, a thin layer of product on the fingertips will often be sufficient. Restyling and Buildup Because the pomade never hardens, the hairstyle can be recombed or reshaped with your fingers at any time. A little water or a few splashes of hair tonic are often sufficient to refresh the style the following day. A light amount of remaining product can deliberately be left in the hair as buildup and make styling easier over the following days. Washing Out As a traditional oil-based pomade, DAX Short & Neat cannot be removed completely with water alone. Due to its soft consistency, however, it can be washed out more easily than firm wax pomades. Depending on the amount applied, one thorough shampoo wash will often be sufficient. Heavier buildup may require additional washes. Packaged in a classic metal tin. Made in the USA. Free from colourants and added preservatives. Contents: 99 g (3.5 oz.) Ingredients: Petrolatum Paraffinum Liquidum Parfum (Fragrance) Cocos Nucifera (Coconut) Oil Ricinus Communis (Castor) Seed Oil Benzyl Benzoate Coumarin Geraniol Linalool d-Limonene Myroxylon Pereirae (Peru Balsam)

Content: 99 Gramm (€10.05 / 100 Gramm)

Regular price: €9.95